The Global OTA Transmission Platform Market size is expected to reach $124.3 Million by 2025, rising at a market growth of 4.5% CAGR during the forecast period. The worldwide demand for over-the-air transmission platforms is growing among broadcasters and display device manufacturers, as various manufacturers of television & streaming devices have launched ATSC 3.0-capable televisions on the OTA transmission platform market. Due to the rapid adoption of next-generation technology, the broadcasting industry has been expanding at a robust rate in the last few years. The growing need for better channel visibility and operational flexibility is expected to drive the market for the OTA transmission platform in the coming years.

The OTA transmission platform will help broadcasters to send 4K video over wireless transmission platforms along with improved quality of picture. In the OTA application would be incorporated the higher audio quality called 3D multichannel sound, which would help broadcasters provide high quality audio to consumers. The hybrid combination of over-the-air and over-the-top combination is expected to generate opportunities for the OTA transmission platform market because it enables the users to access content from any platform. Growing R&D expenditure in the broadcasting industry and growing on-demand content adoption are further expected to drive the market for the OTA transmission platform. Rising IT investments in the broadcasting industry are expected to provide growth opportunities for OTA transmission platform vendors worldwide, particularly in North America.

The key factor driving market growth for the OTA transmission platform industry is the increased demand for better image quality and wireless transmission platforms. Furthermore, the extensive need for improved channel presentation and quality of operations is also expected to fuel market growth. The shortage of sufficient OTA infrastructure, however, is projected to hinder market growth during the coming years. Increasing R&D spending and IT investment in the broadcasting sector is also expected to provide the industry with significant growth opportunities in the coming years.

Based on Component, the market is segmented into Platform and Services. Based on Platform Type, the market is segmented into Radio, Television, Mobile, Streaming Devices and Others. Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa.

The major strategies followed by the market participants are Product launches. Based on the Analysis presented in the Cardinal matrix, Dish Network Corporation, LG Corporation, and SK Telecom Co., Ltd. are some of the forerunners in the OTA Transmission Platform Market. Companies such as TiVo Corporation, Nuvyyo, Inc., Sinclair Broadcast Group, Inc., and GatesAir, Inc., Harmonic, Inc., Gemalto N.V. are some of the key innovators in OTA Transmission Platform Market. The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include LG Corporation (LG Electronics), Gemalto N.V. (Thales Group S.A.), Sinclair Broadcast Group, Inc., SK Telecom Co., Ltd., Dish Network Corporation (AirTV L.L.C.), Channel Master LLC, TiVo Corporation, Nuvyyo, Inc. (Tablo TV), GatesAir, Inc., and Harmonic, Inc.

Market Segmentation:

By Component

  • Platform
  • Radio
  • Television
  • Mobile
  • Streaming Devices and Others
  • Services


By Geography

  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA


Companies Profiled

  •  LG Corporation (LG Electronics)
  • Gemalto N.V. (Thales Group S.A.)
  • Sinclair Broadcast Group, Inc.
  • SK Telecom Co., Ltd.
  • Dish Network Corporation (AirTV L.L.C.)
  • Channel Master LLC
  • TiVo Corporation
  • Nuvyyo, Inc. (Tablo TV)
  • GatesAir, Inc.
  •  Harmonic, Inc.