Friday 24 April 2015, Amsterdam
The report recognizes the following companies as the key players in the Global SME Cloud Market: Amazon.com Inc., Google Inc., Hewlett-Packard Co. (HP), IBM Corp., Microsoft Corp. and Rackspace Inc.
Other Prominent Vendors in the market are: Cisco, Dell, Emc², Equinix, Netsuite, Oracle, SAP and Verizon.
The report said: “Customized solutions that suit their specific business needs is one of the key trends emerging in the market. This trend is expected to gain increased market traction during the forecast period. SMEs are price-sensitive and therefore only opt for features that add value to their overall business paradigm.”
According to the report, the need to reduce IT infrastructure investment especially among SMEs is one of the key drivers of the market. SMEs worldwide have started to adopt cloud-based solutions to cut their overall CAPEX and OPEX by transferring their on-premise infrastructure to a cloud. Cloud-based solutions also enable enterprises to reduce their storage costs considerably.
Further, the report states that concerns over the security and privacy of data stored in clouds have increased. The encryption and decryption mechanisms that are used for running applications and storing data have shown tangible improvement over the years. The security of business data remains a key concern for many enterprises, especially when these data are managed by an unknown third party. This is affecting the adoption of cloud-based solutions at present.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.