Toothpaste (Oral Hygiene) Market in Saudi Arabia - Outlook to 2025; Market Size, Growth and Forecast Analytics (updated with COVID-19 Impact) is a broad level market review of Toothpaste market in Saudi Arabia.

Toothpaste - Toothpaste is a paste or gel dentifrice used with a toothbrush as an accessory to clean and maintain the aesthetics and health of teeth. Includes all standard, bicarbonate of soda, cosmetic and specialist toothpastes.

Toothpaste market in Saudi Arabia registered a positive compound annual growth rate (CAGR) of 8.06% during the period 2015 to 2020 with a sales value of SAR 905.34 Million in 2020, an increase of 8.24% over 2019. The market achieved its strongest performance in 2018, when it grew by 9.22% over its previous year and its weakest performance in 2019, when it increased by 6.51% over 2018. The fastest growing segment of the Toothpaste market in Saudi Arabia between the year 2015 and 2020 was Cosmetic Toothpaste which registered a CAGR of 12.09%. The weakest performing segment of the market was Bicarbonate of Soda Toothpaste with a CAGR of 4.63%. In 2020 Standard Toothpaste segment in Saudi Arabia Toothpaste market accounted for a major share of 48.62%, while Cosmetic Toothpaste stood in second position representing 27.78% of the market’s 2020 share.

The research handbook provides up-to-date market size data for period 2015-2020 and illustrative forecast to 2025 premised on Covid-19 hit, covering key market aspects like Sales Value and Volume for Toothpaste and its variants Bicarbonate of Soda Toothpaste, Cosmetic Toothpaste, Specialist Toothpaste & Standard Toothpaste.

Furthermore, the research handbook details out Sales Value and Volume for top brands for the year 2017 to 2020 and overall market sales by Distribution Channel (Dollar Stores, Variety Store & General Merchandise Retailers, Cash & Carries and Warehouse Clubs, Convenience Stores & Gas Stations, Department Stores, Drug Stores & Pharmacies, Chemists/Pharmacies, Parapharmacies/Drugstores, eRetailers, Food & Drinks Specialists, Health & Beauty Stores, Hypermarkets & Supermarkets, Direct Sellers, Others, On Trade, Vending Machines, Other Specialist Retailers, Tobacco Specialists) where ever applicable.

Due to on going large scale uncertainties in the market due to COVID-19 pandemic, the research handbook acts as an essential tool for companies active or planning to venture in to Saudi Arabia’s Toothpaste (Oral Hygiene) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting.

Sales Values in the handbook are depicted in USD ($) and local currency of country and Volumes are represented in M Units.

*Note: Certain content / sections in the research handbook may be removed or altered based on the availability and relevance of data.


  • Overall Toothpaste (Oral Hygiene) market value and volume analytics with growth analysis from 2015 to 2025.
  • Value and Volume terms for the top brands.
  • Distribution channel sales analytics from 2017-2020.

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