Summary

Amazon.com Inc (Amazon) is an online retailer and web service provider. The company provides products such as apparel, auto and industrial items, beauty and health products, electronics, grocery, books, games, jewelry, kids and baby products, movies, music, sports goods, toys, tools, and other related products. It also offers related support services, including home delivery and shipping, website hosting, and other web related services.

Cloud computing has been at the forefront of Amazon’s digital transformation that helped Amazon transform itself from an online retailer into a technology inclusive platform providing omnichannel consumer experience.

Amazon has been using AI to enable a range of possibilities for the company. For instance, from company’s drone delivery, Amazon Go convenience stores, and its Alexa voice assistants are all powered by AI and machine learning algorithms.

Amazon has been using AI to enable a range of possibilities for the company. For instance, from company’s drone delivery, Amazon Go convenience stores, and its Alexa voice assistants are all powered by AI and machine learning algorithms.

Amazon has been investing in robotics and drones over last few years and even acquired several patents on these technologies.

Amazon’s social media strategy helps in expanding the reach and engagement of the brand with its customers and other stakeholders.

The report provides information and insights into Amazon’s activities, including -

  • Insights of its digital transformation strategies and digital innovation programs
  • Overview of technology initiatives covering strategic partnerships, investments and acquisitions
  • Insights on each technology initiative including technology theme, objective, and benefits
  • Details of estimated ICT budgets and major ICT contracts




Scope

  • In 2019, Amazon Web Services, in partnership with Arizona State University (ASU) launched ASU Smart City CIC. It focuses on developing smart communities using the AWS cloud to improve the digital experiences of smart-city designers.
  • Amazon launched the Amazon Launchpad incubator program, which is focused on providing merchandising, education and global infrastructure to startups and entrepreneurs to sell and deliver innovative products to Amazon customers.
  • Amazon operates four R&D centers in Germany. The Lablet is the most recent one launched in November 2019 in Tubingen and it focuses on conducting open research on addressing challenges related to causality, explainability, comprehending environments using artificial intelligence. The other three R&D centers operate in Berlin, Dresden, and Aachen.




Reasons To Buy

  • Gain insights into Amazon’s retail operations.
  • Gain insights into its digital strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into various partnerships of Amazon.