The Mycorrhiza based bio-fertilizer market is projected to grow at a CAGR of 13.0% during the forecast period (2019-2024). The increased practice of organic farming and the increasing demand for organic food are the two major factors that are driving the growth of the mycorrhiza based bio-fertilizer market. Also, the favorable policies implemented by the government for organic farming are augmenting the growth of the market studied.
Scope of the Report
Mycorrhiza is a fungus which establishes a symbiotic association between a fungus and the roots of a vascular host plant. Mycorrhiza is a symbiotic and mutualistic relationship between soil fungi and plant roots. The plants in which this association is seen are corn, carrots, leek, potatoes, beans, soybeans, other legumes, tomatoes, peppers, onions, garlic, sunflower, strawberries, citrus, apples, peaches, grapes, cotton, coffee, tea, cocoa, sugarcane, forest species, wild plants, and even weeds. The market is segmented by geography as North America, Europe, Asia-Pacific, South America, and the Rest of the World.
Key Market Trends
The Increased Practice of Organic Farming is driving the market
According to the Organic Trade Association, approximately 82% of households in the United States purchase organic food. The organic food market in India has been registering a CAGR of 25%. As per Statista, it is anticipated to reach USD 1.36 billion by 2020. The rise in demand for organic products is booming, not only due to an increase in conscientious consumers, but also due to increasing incomes, along with improved farming practices that make organic yields more robust. As a result, the increasing demand for organic food, worldwide, has increased the area under organic farming, worldwide. The Common Agricultural Policy limits and restricts the use of synthetic fertilizers, while promoting the use of biofertilizers and organic farming.
Asia Pacific dominates the market
Mycorrhizae contribute significantly to plant nutrition, particularly to phosphorus uptake. They contribute to the selective absorption of immobile (P, Zn, and Cu) and mobile (S, Ca, K, Fe, Mn, Cl, Br, and N) elements from plants, and to water uptake. In India, commercial mycorrhiza-based biofertilizers are used on large-scale rice production and have resulted in yield increases of around 10% with a 25-50% reduction of fertilizer, considering India’s low phosphorous soils.
Companies operating in the mycorrhiza based bio-fertilizer market are adopting various strategies, such as product launches, partnerships, and acquisitions, to gain a larger share in the market. Investment in R&D and the introduction of new products is a primary strategy adopted by all major companies involved in the market studied. Apart from product launches, companies are entering into partnerships and agreements, in order to increase their customer base and develop R&D capabilities.
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