The global gluten-free oats market reached a value of US$ 178.7 Million in 2019. Oats are considered to be an excellent source of fiber and are consumed in various forms such as whole oats, oat groats, steel-cut oats, rolled oats, instant oats, oat flour, oat bran, etc. Oats are naturally considered to be gluten-free and can be suitable for people with celiac disease or people suffering from gluten-intolerance. However, they can be easily contaminated with gluten, because they may have been grown in fields near wheat and other gluten-containing crops such as barley and rye. They may also get contaminated while processing in the same facility that also processes gluten-containing crops.
The gluten-free oats market is primarily driven by the growing prevalence of celiac disease as well as lifestyle-related diseases. For people suffering from celiac disease, a strict gluten-free diet is the only lifestyle choice for them. With the increasing prevalence of the celiac disease, especially in developed countries in North America and Europe, the demand for gluten-free oats has been witnessing significant growth. Apart from this, a large number of population, both in the developed as well as in the developing economies, are voluntarily shifting towards gluten-free diets as a part of the healthy lifestyle choice. Since gluten-free oats are rich in essential vitamins, fiber, minerals and antioxidant plant compounds, the incorporation of the same in breakfast cereals, bakery and snacks item has strongly attributed to the growth of the gluten-free oats market globally. Moreover, gluten-free oats have low calorific value and glycemic index, as a result, they are being preferred by individuals who wish to lose weight. In response to the growing demand, the manufacturers are also focusing on bringing new variants in the gluten-free oats market and creating a diverse product range. Looking forward, we expect the global gluten-free oats market to reach a value of US$ 486.0 Million by 2025, representing a CAGR of around 17% during 2020-2025.
Market Breakup by Product Type:
Steel Cut Oats
Currently, rolled oats represents the most popular product type in global gluten-free oats market.
Market Breakup by Application:
Based on application, the market has been segmented into bakery, breakfast cereals, snacks and others. Amongst these, bakery represents the largest application in the global gluten-free oats market.
Market Breakup by End-Use:
On the basis of end-use, the market has been classified into HORECA and retail. Out of these, retail represents the largest end use in the global gluten-free oats market.
Market Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Based on distribution channel, the market has been bifurcated into supermarkets and hypermarkets, convenience stores, online and others. Amongst these, supermarkets and hypermarkets represent the most popular distribution channel in global gluten-free oats market.
Market Breakup by Region:
Middle East and America
Currently, North America dominates the global gluten-free oats market.
The global gluten-free oats industry is fragmented with the presence of several small and large manufacturers competing in terms of price and quality. Some of the leading glute-free oats manufacturers are:
Quaker Oats Company
Bob’s Red Mill Natural Foods
Kinnusen Mylly Oy
Glebe Farm Food Limited
This report provides a deep insight into the global gluten-free oats market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the global gluten-free oats industry in any manner.
Key questions answered in this report:
How has the global gluten-free oats market performed so far and how will it perform in the coming years?
What are the key regional markets in the global gluten-free oats industry?
What is the breakup of the market based on the product type?
What is the breakup of the market based on the application?
What is the breakup of the market based on the end use?
What is the breakup of the market based on the distribution channel?
What are the various stages in the value chain of the global gluten-free oats industry?
What are the key driving factors and challenges in the global gluten-free oats industry?
What is the structure of the global gluten-free oats industry and who are the key players?
What is the degree of competition in the global gluten-free oats industry?