Scope of the Report
The report entitled “Global Online Dating Market: Size, Trends and Forecast (2019-2023)” provides an in-depth analysis of the online dating market including detailed description of market sizing and growth. The report provides an analysis of the global online dating market by value, by volume and includes segment analysis as well. The report also provides detailed analysis of the online dating market value and volume for the following regions: Asia, Europe, Northern America, Latin America/ Caribbean, Oceania and Africa.
Moreover, the report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall global online dating market has also been forecasted for the period 2019-2023, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.
The major players dominating the online dating market are Match Group, Inc., Spark Networks SE, ProSiebenSat.1 Group (eHarmony) and Bumble. The four companies have been profiled in the report providing their business overview, financial overview and business strategies.
- Northern America
- Latin America/ Caribbean
- Match Group, Inc.
- Spark Networks SE
- ProSiebenSat.1 Group (eHarmony)
Online dating services serve as a platform for connecting people with similar tastes and interests. Online dating enables like-minded people to connect with each other by interacting through computer or mobile devices.
Online dating services are fast and convenient and provides several other benefits as well such as tailor made search, an expanded dating and social circle and improved dating skills and prospects. The global online dating market has been segmented on the basis of purpose, channels, devices and revenue models. On the basis of purpose, online dating has been segmented into casual relationship, socializing and marriage.
The two main channels for using online dating services are dating websites and dating apps. Furthermore, on the basis of devices, online dating has been divided into mobile and desktop. Revenue models for online dating are divided into membership subscription and freemium.
The global online dating market has witnessed continuous growth in the past few years and is projected to grow even further during the forecast period (2019-2023). The market is expected to be driven by various growth enhancing factors such as rising internet penetration, increasing smartphone penetration, rising single adults population, changing perception of online dating, etc.
However, the market is not free from challenges that are hindering its growth. Some of the major challenges faced by the market are online dating scams and less acceptance in developing economies.