A shift in consumer food consumption pattern and increasing demand for healthy food and beverages is one of the major drivers identified for the global honey market. Increasing demand for natural sweeteners and rising awareness about the health benefits obtained from it are propelling the growth of honey, globally. Additionally, the diverse application of honey is also adding fuel to its growth. Innovative flavors also tend to attract consumers towards the offerings of manufacturers.
Honey is available in various forms and flavors. It also finds its traditional applications and is consumed widely to treat various gastrointestinal ailments. High nutritional value of honey has made it a potential substitute for table sugar. High antioxidant value and high shelf-life of honey are estimated to be increasing its popularity among consumers. Based on its nutrient content, honey is also consumed by health-conscious consumers to reduce the blood pressure level.
As per MRFR analysis, the global honey market is segmented into North America, Europe, Asia-Pacific, and Rest of the world. Asia-Pacific is projected to retain its dominance throughout the forecast period, owing to the rise in the production volume and increasing consumption of honey. The market share of the region is estimated to reach 1,162.8 kt, in terms of volume by 2023. However, Rest of the World region, including countries such as Latin America, the Middle East, and Africa, is projected to expand at a moderate CAGR of 7.31% during the forecast period, 2017-2023.
The global honey market is segmented into type, application, and packaging. Further, by region it is segmented into North America, Europe, Asia-Pacific, and Rest of the world.
By type, it is segmented into alfalfa, wildflower, buckwheat, acacia, clover honey, and others. Among all, the wildflower honey segment is projected to account for the maximum market proportion and is projected to grow at a CAGR of 7.35% during the forecast period.
By application, it is segmented into food & beverage, personal care products, pharmaceuticals, and others. The food & beverage segment is dominating the market due to the increasing demand for honey in food products. This segment is projected to grow at a CAGR of 7.26% during the forecast period.
By packaging, it is segmented into bottle, jar, tube, tub, and others. The bottle segment is projected to account for approximately 45% of market proportion and is projected to grow at a CAGR of 6.72% over the review period of 2017-2023.
The leading players profiled in the global honey market are Dabur India Ltd. (India), Capilano Honey Ltd. (Australia), Comvita Ltd. (New Zealand), Barkman Honey Llc (U.S.), Bee Maid Honey Ltd. (Canada), Lamex Food Group Ltd. (U.S.), Billy Bee Honey Products (Canada), and Beeyond The Hive (U.S.), among others.
- Global honey manufacturers
- Foods & beverages industry
- Pharmaceutical industry
- Raw material suppliers
- Retailers and wholesalers
- Traders, importers, and exporters
Asia-Pacific is estimated to retain its dominance throughout the forecast period and will grow at a substantial CAGR of 7.68%. Furthermore, among the Asia-Pacific countries, China is projected to witness a substantial growth of 6.95% during the forecast period of 2017-2023.
Global honey manufacturers find massive opportunity in China, owing to the huge demand for honey as an ingredient in personal care products among the population.
Regional and Country Analysis of Honey Market Development and Demand Forecast to 2023 Market
As per MRFR analysis, the global market for honey is expected to witnessing continuous demand during the forecast period, owing to the rising population of consumers adopting healthy food consumption trends. The global honey market is expected to reach 2,768.7 kt by the end of the year 2023 at a CAGR of 7.22% during the forecast period. Asia-Pacific is projected to dominate the market, followed by Europe.
The reports also cover country-level analysis of:
- Rest of Europe
- New Zealand
- South Korea
- Rest of Asia-Pacific
Rest of the World
- Middle East
- Latin America