Opportunities in the Western Europe Confectionery Sector - Analysis of opportunities offered by high growth economies


Summary

The global confectionery sector was valued at just over US$164 billion in 2017 and is forecast to record a CAGR of 4.3% during 2017-2022 to cross US$203 billion by 2022. Western Europe held the second highest value and volume share of the global confectionery sector at 29.1% and 27.8%, respectively, in 2017. It is forecast to record a value CAGR of 4% during 2017-2022, increasing from just over US$47 billion in 2017 to US$58 billion by 2022.

Chocolate is the largest category in the region, accounting for over US$30 billion (around 63.5%) of the overall sector in 2017, and is forecast to grow at a CAGR of 4.1% to cross US$37 billion by 2022. It is followed by the sugar confectionery and gum categories, which accounted for shares of 26.8% and 9.8% in 2017 and both are forecast to register a CAGR of 3.8% during 2017-2022.

Based on the relative performance of countries on multiple metrics, the Netherlands, Sweden, Germany, and Spain are shortlisted as high-potential countries primarily owing to their large market size, high value growth rates, and rising per capita value growth levels.

The Western European confectionery sector is fragmented with the top five brands - Milka, Dairy Milk, Haribo, Kinder, and Ferrero Rocher - accounting for 12% share in 2017. Meanwhile, private label accounted for share of 8%.

Hypermarkets & supermarkets is the largest distribution channel in the Western Europe confectionery sector with a value share of 48.7% in 2017. Convenience stores and food & drinks specialists are the other leading distribution channels with value shares of 27.8% and 12.8% respectively.

The report "Opportunities in the Western Europe Confectionery Sector", provide a comprehensive overview of the Western Europe confectionery sector.

In depth, this report provides the following analysis -

  • Sector overview: Provides an overview of the sector size, value, and volume growth analysis, across regions.
  • Change in consumption: Analysis on the shift in consumption of confectionery products by categories across the key countries in the Western Europe region.
  • Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2017-2022, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Brand analysis: Provides an overview of leading brands in the Western Europe region and analyzes the growth of private label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for confectionery across the key countries in the Western Europe region, in 2017. It covers six distribution channels: hypermarkets & supermarkets, convenience stores, food & drinks specialists, vending machines, cash & carries and warehouse clubs, and others, which includes “dollar stores”, variety stores & general merchandise retailers, drugstores & pharmacies, e-retailers, and other retailers.
  • Preferred packaging formats: The report provides percentage share (in 2017) and growth analysis (during 2012-2022) for various package materials, pack types, closure types, and primary outer types based on the volume sales (by pack units) of confectionery.



Companies mentioned in this report: Mars Inc., Perfetti Van Melle SpA, Cloetta Ab, Mondel?z International, Inc., Haribo GmbH & Co. KG , Candyking International AB, Oy Karl Fazer Ab,Chocoladefabriken Lindt & Spr?ngli AG


Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe confectionery sector. It includes analysis on the following -

  • Sector overview: Provides an overview of the sector size, value, and volume growth analysis, across regions.
  • Change in consumption: Analysis on the shift in consumption of confectionery products by categories across the key countries in the Western Europe region.
  • Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2017-2022, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Brand analysis: Provides an overview of leading brands in the Western Europe region and analyzes the growth of private label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for confectionery across the key countries in the Western Europe region, in 2017. It covers six distribution channels: hypermarkets & supermarkets, convenience stores, food & drinks specialists, vending machines, cash & carries and warehouse clubs, and others, which includes “dollar stores”, variety stores & general merchandise retailers, drugstores & pharmacies, e-retailers, and other retailers.
  • Preferred packaging formats: The report provides percentage share (in 2017) and growth analysis (during 2012-2022) for various package materials, pack types, closure types, and primary outer types based on the volume sales (by pack units) of confectionery.




Reasons To Buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.