Increasing business data volume, centralized data management, operational excellence, regulations, and risk and compliance management are expected to propel the growth of the Enterprise Metadata Management market
The global enterprise metadata management market size is expected to grow from USD 2.67 billion in 2017 to USD 7.85 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 24.1%. The demand for centralized data management, operational efficiency and data quality management, increasing business data volume and regulations, and risk and compliance management are said to fuel the growth of this market. The Rise of artificial intelligence for better data quality and management, and risk management and incident adjustment management business applications enhance the overall metadata governance, and thus would create opportunities for the growth of this market. However, the uncertain Return on Investment (RoI), and inconsistent business semantics are a few other factors that might hinder the overall growth of the market.

Marketing and sales business function segment is expected to hold the largest market size during the forecast period
The marketing and sales business function enables an organization to obtain optimal results from its marketing outlays by providing the marketing team with a consolidated and real-time picture of the customer’s buying behavior and preferences. The marketing department evaluates the marketing initiatives using advanced analytical models to measure the performance of key metrics, such as market attribution, RoI, and the ad campaign effectiveness. In addition, metadata management tools help the sales departments to analyze the sales data and extract relevant information to implement better and more effective strategies, and improve the overall sales performance. All these factors are expected to be fueling the overall growth of this segment in the enterprise metadata management market.

Asia Pacific (APAC) is projected to grow at the highest rate during the forecast period
The rapid industrialization in the majority of the countries in APAC and the increasing digitalization have resulted in the higher generation of unstructured data volume. The growing investments toward the adoption of cloud-based solutions is again said to be fueling the higher adoption of enterprise metadata management tools. Companies operating in the region provide various solutions based on the organization size and customer requirements. Metadata management enables the enterprises to collect, organize, and sustain the business metadata that facilitates the data governance and master data management initiatives.

In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews were conducted with key people.

The break-up of the profiles of the primary participants is given below:

  • By Company: Tier 1: 22%, Tier 2: 33%, and Tier 3: 45%
  • By Designation: C-level: 32%, Director level: 28%, and Others: 40%
  • By Region: North America: 34%, Europe: 29%, APAC: 23%, and RoW: 14%

Following are the key vendors profiled in the report:
1. Adaptive (US)
2. ASG Technologies (US)
3. Cambridge Semantics (US)
4. CentricMinds (VIC)
5. Collibra (US)
6. Data Advantage Group (US)
7. IBM (US)
8. Informatica (US)
9. Oracle (US)
10. SAP (Germany)
11. Talend (US)
12. TopQuadrant (US)

Research Coverage
The report segments the enterprise metadata management market based on components into tools and services. The services segment has been further divided into managed services and professional services. Under professional services, the report has been further segmented into support and maintenance, consulting services, and education and training. Based on deployment models, the market has been segmented into on-premises and cloud. Further, under industry verticals, the market includes Banking, Financial Services, and Insurance (BFSI); telecommunication and IT; retail and eCommerce; healthcare and life sciences; manufacturing; government and defense; energy and utilities; media and entertainment; and others (transportation and logistics, travel and hospitality, and education). Based on the metadata type, the market has been segmented based into business metadata, technical metadata, and operational metadata. Business function wise, the market has been segmented based into Human Resource (HR), marketing and sales, finance, operations, and legal. The regions have been segmented into North America, Europe, APAC, Middle East and Africa (MEA), and Latin America.

Reasons To Buy the Report
The report will help the market leaders/new entrants in this market in the following ways:

  1. This report segments the enterprise metadata management market comprehensively and provides the closest approximations of the revenue numbers for the overall market and subsegments across different industry verticals and regions.
  2. The report helps stakeholders to understand the pulse of the market and provides them with information on the key market drivers, restraints, challenges, and opportunities.
  3. This report will help stakeholders to better understand the competitors and gain more insights to enhance their position in the business.
  4. The competitive landscape section includes new product launches/developments; partnerships and collaborations; mergers and acquisitions; and expansions.