Global Fruit Juice Market Outlook

Market Overview
Global fruit juices market is majorly driven by the factors such as rising health concerns, as a result of which the consumers now prefer more organic beverages over carbonated drinks which are free from added sugar and artificial flavors and preservatives. Several other factors that influenced the growth of global fruit juice market are rising disposable income population in emerging countries such as China, Russia, Brazil and India among others and product innovation. In past few years fruit juices had a bad reputation because of their added sugar contents. But in recent years new product developments implicated new processing methods and ingredient prominence on both flavors and functions. In terms of products, manufacturers are focusing on blending of exotic and superfruits. For instance, iTi Tropicals Inc., New Jersey based fruit concentrate manufacturer has developed various juice and coconut water blends.
Being neutral in flavor and color, coconut water is a great blend with tropical and non-tropical fruits. High content of electrolytes in coconut water, made the coconut water blended fruit drinks more popular among the sports enthusiasts. Low inherent sugar and low calories content in coconut water blended fruit juices led the rising demand of coconut water blended fruit drinks among health conscious consumers. But, it’s not enough to provide non-concentrated drinks as consumers are seeking-out for more premium processed juices. Premium processed fruit drinks utilize high pressure and cold pressure techniques to preserve nutrient contents of fruits and fiber content in juices. However, such formulations face challenge in terms of packaging as they don’t contain preservative and have short shelf life.
Market Segmentation

  • By Product Type
  • ·Carbonated Juices
  • ·Naturally Sweetened (No Artificial Sweetener)
  • ·Health Juice (
  • ·Fruit Juice (100% fruit, 25-99% fruit and >25% fruit content)
  • ·Pre-Biotic And Pro-Biotic
  • ·Others
  • By Concentration Type
  • ·Concentrated
  • ·Non-Concentrated
  • By Packaging Type
  • ·PET/Plastic
  • ·Metal can
  • ·Tetrapaks
  • ·Glass
  • ·Other (Dispense etc.)
  • By Distribution Channel
  • ·Online
  • ·Offline (Super market, Hyper market etc.)
  • By Geography
  • ·North America (US, Canada) {Market Share (%), Market Size (USD Billion)}
  • ·Europe (UK, France, Italy, Germany, Spain, Hungary, Sweden, Russia, Poland and Rest of Europe) {Market Share (%), Market Size (USD Billion)}
  • ·Middle East and Africa (GCC Countries, North Africa, South Africa and Rest of Middle East & Africa) {Market Share (%), Market Size (USD Billion) }
  • ·Latin America (Brazil, Mexico and Rest of Latin America) {Market Share (%), Market Size (USD Billion) }
  • ·Asia Pacific (China, Japan, India, Singapore, South Korea, Australia, New Zealand and Rest of Asia-Pacific) {Market Share (%), Market Size (USD Billion) }
  • ·Rest of the World{Market Share (%), Market Size (USD billion) }

Growth Drivers and Restraints
Children centered fruit drink market is one of the high potential market, which is hardly promoted by any producer of fruit juices. As a major market for fruit drinks, children drink market majorly consists of protein drinks and milk beverages. Under the requirement of higher nutrient values, children fruit drinks attract consumers with attractive packaging and designs, which ensures bright market prospects. Fermented Juices is another trend in several countries driving the growth of global fruit juice market. Fermentation of fruit juices is an effective way to retain the fruit nutrition and produce healthy substances such as amino acid and probiotic metabolin which is beneficial for intestine and immunity system. Additionally, antibacterial substances produced in the process helps in extending shelf life of the product. While fermented juice succeeded in regions of Europe and America, market of China and emerging economies showcasing immense growth potential on the basis of spiked demand for fruit juices. Another growth driving force behind the fruit juice and other beverages innovation are government policies and regulations for the food and beverages product.
Food and Drug Administration (FDA), reform require producers to list the amount of sugar content in product to meet the standards and consumers demand, manufacturers widely adopt natural sweeteners such as stevia, honey and mangosteen among others. However, major producers continue to face challenges in maintaining their margin growth in between total sales falling and rising logistic costs. The common instrument to improve margin growth is increase in product price which is risky to apply, as consumers in many markets are price-sensitive and are not willing to pay higher prices for standard products.
Market Size and Forecast (2016-2024)
The global consumption of fruit juice accounts for 38.9 billion litres, in 2015. The global fruit juice market is accounted for USD 82.4 billion in 2015 and expected to expand at compound annual growth rate of 3.4% over the forecast period. Further, the market is anticipated to reach USD 110.2 billion by the end of 2024.
Geographically, Europe being the largest consumer of fruit juice with 9.6 billion litres consumption in 2015, with slight decline of 0.7% compared to 2014. The dominance of Europe is driven by Germany with per capita consumption of 29.4 litres of fruit juice. Europe fruit juice market is expected to stabilize at 9.56 billion litres by 2020, driven by the growth in Eastern Europe countries such as Poland, Romania, Croatia and Slovenia among others. Europe is closely followed by the North America region with more than 24% market share in global fruit juice market. Asia-Pacific fruit juice market is driven by the significant sales of juices in the region and comprises about 22% revenue share of global fruit juice market.
Key Market Players

  • Coca Cola Company
  • ·Synopsis
  • ·Business Strategy
  • ·Product Portfolio
  • ·SWOT Analysis
  • PepsiCo
  • Nestle SA
  • Del Monte Foods
  • D?hler Group
  • Hershey
  • True Organic
  • Welch Foods and Mott
  • Ocean Spray
  • Dr Pepper Snapple
  • Odwalla Inc.

Scope Background
Market Synopsis
Market Segmentation
The global fruit juice market is segmented as follows:

  • By Product Type (Market Size, Demand Analysis and Growth Analysis)
  • By Concentration Type (Market Size, Demand Analysis and Growth Analysis)
  • By Packaging Type (Market Size, Demand Analysis and Growth Analysis)
  • By Distribution Channel Type (Market Size, Demand Analysis and Growth Analysis)

Global Fruit Juice Market Report covered insights of below mentioned regions:

  • North America (U.S., Canada) {Market Size, Growth Analysis}
  • Latin America (Argentina, Mexico, Brazil and Rest of Latin America) {Market Size, Growth Analysis}
  • Europe (Germany, Italy, Spain, France, The U.K., Netherlands, Sweden, Hungary, Russia, Poland, Rest of Europe) {Market Size, Growth Analysis}
  • Asia-Pacific (China, India, Singapore, Japan, Australia, New Zealand, South Korea and Rest of Asia Pacific) {Market Size, Growth Analysis}
  • Middle East and North Africa (MENA) {Market Size, Growth Analysis}
  • Rest of World {Market Size, Growth Analysis}

Market Dynamics: Growth Drivers, Restraints and Opportunities

  • Risk Factors
  • Regional Variations
  • Recent Trends and Developments

Key Market Players

  • Synopsis
  • Business Strategy
  • Product Portfolio
  • SWOT Analysis

Porter’s Five Force Model
Market Landscape: Competition and Beyond
Market outlook for business players and entry level players to ascertain their business in dynamic ecosystem
Expert Analysis
Concluding Remarks