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Flour is used as a major ingredient in various food types and also in bakery items such as in cakes, breads, pastry, and others. Flour is a powder obtained by crushing grain. White flour, wheat flour, and rye flour are some of the varieties of flours available in the market. Flours are either bleached or unbleached. Unbleached flour is treated naturally, whereas; bleached flour is treated chemically by adding more chemical based ingredients to it. Bleached flour contains bleaching agents to speed up the flour?s ageing process. Bleached flour includes different kinds of toxins such as Azodicarbonamide, Nitrogen dioxide, Bromate, Chlorine Dioxide, and others. The end result of the flours varies both in terms of color and texture. The factors driving the growth of flour market are increase in the number of quick service restaurants (QSR) and change in income levels of the consumers. Additionally, rapid urbanization has also led to changing preferences among the consumers. Today, consumers prefer products with high quality and rich proteins. Rising awareness about gluten free products and growth of commercial farmlands have also contributed to the growth of flour market. However, factors such as high cost of raw materials used in the production of flour have become one of the major restraints for the growth of flour market. Based on the Raw Materials, the Flour market is segmented into Wheat, Maize, Rice, and Others. Based on Types, the market is segmented into wet and dry. Based on Application, the market is segmented into Bread & Bakery Products, Noodles & Pasta, Wafers, Crackers & Biscuits, Animal Feed, Non-Feed Application, and Others. Based on region, Flour market is segmented into North America (US, Canada, Mexico and Rest of North America), Europe (Germany, UK, France, Russia, Spain, Italy and Rest of Europe), Asia Pacific (China, Japan, India, Malaysia, Singapore, Australia and Rest of Asia Pacific) and Latin America, Middle East & Africa. Europe remained the dominant region in the global Flour market in 2016. Asia Pacific would witness promising CAGR during the forecast period (2017-2023). The report covers the analysis of key stake holders of the Flour market. Key companies profiled in the report include Archer Daniels Midland Company (Wild Flavors), General Mills Inc., King Arthur Flour Company, Inc., Associated British Foods Plc., Conagra Foods, Inc., Hodgson Mill, White Wings Corporation, and Ardent Mills.