Premium fragrances have developed a format strategy to adapt to its consumer base, by giving women fragrances in small and sophisticated formats while men’s premium fragrances are sold in larger formats, reflecting the different needs and preferences depending on the consumer segment. Mass fragrances continue to stick to the traditional 200ml format and experienced a flat year in 2018.
Euromonitor International’s Fragrances in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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