The rise in crude oil prices has led to increased economic growth in the region. The increased affluence has led to shift in consumption pattern from carbohydrate-based to a protein-based diet, thus increasing the demand for meat and meat products. Growing population is another factor responsible for increased consumption. Urbanization and growing popularity of retail format together are enhancing the consumption of processed food, milk and meat.
Saudi Arabia is the largest producer of meat in GCC countries with over 65% share followed by Kuwait at 14% in consumption Saudi Arabia continues to take the lead with over 47% of the total and UAE in the second place with 29% because of high tourist inflows.
Due to its location and lack of natural resources necessary for livestock production most of Saudi Arabia’s edible meat is imported to meet its domestic demand. Saudi Arabia aims to close this gap and achieve self-sufficiency which is part of its food security plan. Currently Saudi Arabia is only able to meet 46% of its edible meat demand i.e. Chicken, Beef, Goat and Sheep. With several projects underway the production capacity is expected to double by 2020. Major poultry companies have already done so with the support of the government.
For the purposes of this report we have covered the major edible meat food groups such as Beef, Chicken, Goat and Sheep. This report has covered the country’s domestic production, exports, imports, and government policies regarding this sector.
There are no major companies in the field of beef and Goat production as most of the production is by small landholders and the production capacity is minimal compared to the countries imports and consumption.
This report involved the extensive use of secondary sources, directories, and databases to identify and collect information critical to this market-oriented commercial study of the Edible Meat sector in Saudi Arabia. The primary sources interviewed were industry experts from core and related industries, preferred vendors, suppliers, major retailers and organizations related to all the segments of this industry’s value chain.
The secondary research done for this study involved rigorously going through hundreds of information sources such as certified publications, articles from recognized authors, white papers, directories, and databases (such as FAOSTAT, The Arab Statistical Yearbook, UN COMTRADE and the Qatar Trade Statistical Database) to identify and collect information useful for this extensive study of the poultry market in Qatar.
Total market analysis was performed and followed up by top-down and bottom-up approaches. Data triangulation methods were done to perform market estimation, forecasting and gap analysis. Qualitative and further quantitative analysis was also done on all the numbers arrived at in the complete market engineering process, to list key information throughout this report.