General Report Contents
- Market Analyses include: Unit Sales, ASPs, Market Value & Growth Trends
- Market Drivers & Limiters for each chapter segment
- Competitive Analysis for each chapter segment
- Section on recent mergers & acquisitions
Market growth will be propelled by wider acceptance of neuromodulation products, allowing them to be used on a larger proportion of potential patients. As new devices are developed and more indications are able to be treated by neuromodulation devices, the patient population will increase, driving unit sales. The neuromodulation market had a relatively low penetration rate in 2016 and therefore has excellent growth potential.
Additionally, neuromodulation products require replacement when their batteries deplete, leading to continuing replacement sales. Many neuromodulation patients require multiple devices over their lifetimes because the battery life of neuromodulation devices is limited, ranging from three to ten years. One common trend across Europe is the desire for non-rechargeable neuromodulation devices due to their lower price since many countries in Europe are price sensitive with limited budgets. Over the forecast period there will be an increase in the percentage of rechargeable devices that will be used.