Imperial Tobacco Group Plc is an independent, UK-based multinational tobacco company which, since 1996, has transformed itself from a national manufacturer of tobacco products into a substantial multinational tobacco group. It is now the fourth largest multinational tobacco company in the world behind PMI, BAT, and Japan Tobacco, and is active in all sectors of the tobacco products market.
Imperial Tobacco has its group headquarters in Bristol and was originally established in 1901 as a result of the defensive grouping of a number of indigenous cigarette manufacturers. Since then, the company has set about developing its international business, largely through acquisitions.
As of February 2016, Imperial Tobacco Group Plc was renamed Imperial Brands Plc.
- Imperial’s global sales in 2014 were almost 300 billion pieces.
- In the financial year ending September 30th 2014, Imperial Tobacco Group (ITG) reported gross turnover of over ?25 billion.
- The company currently controls around 5% of the global market.
- Germany, the UK and Spain were Imperial’s three largest markets in 2013.
Tobacco Company Insight - Imperial Tobacco is an analytical company report by Canadean that provides extensive and highly detailed current and future market trends in the cigarette market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption.
Reasons To Buy
Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market. Identify the areas of growth and opportunities, which will aid effective marketing planning. The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers. Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.