Modular architectures and platforms give original equipment manufacturers (OEMs) an opportunity to share components and modules, thereby reducing product development cost and lead time. Moreover, by scaling efficient powertrain subsystems across segments and models, reduction of overall CO2 emissions also becomes simpler. Cost savings are used by OEMs to package their cars with additional features such as connectivity and infotainment, thereby increasing the overall value of their cars. This study analyses the platform strategies and sharing approach of vehicle architectures and powertrain systems of OEMs. Platform standardisation and powertrain systems sharing approach to achieve CO2 reduction are also discussed.
Key Questions This Study Will Answer
- What drives standardisation of architectures and what are prime objectives of OEMs while adopting this philosophy?
- How big a role does commonality of functional systems play in reducing the overall CO2 emissions and improving fuel economy for a vehicle manufacturer?
- How are the philosophies of modularity different for different OEMs and what are the latest updates on this platform standardisation?
- How does platform standardisation reflect on component sharing at a powertrain level?
- What are the levels of priority among various OEMs on electric mobility, as they reduce the number of platforms?