Controlled Power Technologies (CPT), one of the pioneers in providing environmental friendly automotive technologies, had shown great interest in 48V mild hybrid vehicles. It has planned to launch switched-reluctance (SR) motor-generator technology for these vehicles. The company has also shown interest in developing portfolio of electronically controlled electrical machines known as COBRA, Speed Start and TIGERS suited for these vehicles. The product is expected to bring about significant CO2 and NO2 reduction through different applications of switched reluctance technology, which is also helpful as it eliminates the need for permanent magnets and earth metals in an electrical machine. The prospect for the mild hybrid vehicles market has started attracting a lot of similar automotive technology vendors in the market. The market is expected to generate a revenue of $XX billion in 2020, and is expected to grow at a CAGR of 6.88% during the forecast period.

Evolution in vehicle emissions regulations would result in difficulties to meet the standards with the conventional vehicle technology. However, a shift to the fully hybrid and pure electric powertrains involves considerable cost in building different infrastructural platforms. Thereby, an intermediate technology like that of mild-hybrid is a very effective development where the vehicle has the capacity to incrementally improve fuel efficiency from the traditional powertrains. A significant extent of braking energy can be regenerated in this system than the micro-hybrid ones. The alternator is replaced with a reversible 48 V electric machine with a large battery. Mild hybrids make use of stop-start and regenerative braking but they tend not to return as high of EPA-rated mpg compared to full hybrids or that of an electric vehicle.

The electric machine provides the much required torque boost and assist in providing considerable downsizing of the internal combustion engine. The improvements and developments permit the 48V mild hybrid to have increased acceleration, noiseless start stop, and smooth take-off that would significantly improve driver experiences almost pilfering the advantages of hybrids, at less than half the cost and structure. Some common example of these vehicles would be General Motors eAssist and Honda’s Integrated Motor Assist.

The Mercedes mild hybrid system is the mainstream hybrid to use a lithium ion battery. In 2010, GM launched a second-generation version of its mild hybrid. The new version increased the motor power from 5 to 15 kW and the earlier nickel metal hydride battery was replaced by a higher capacity, lighter lithium ion unit.

The main challenge faced by the OEMs as of now is to put forward a portfolio of electrified vehicles, which not only satisfy the regulatory requirements, but are also acceptable to the customer at a cost effective bargain. Compared with 200V to 600V full hybrid and pure electric vehicles, the low voltage mild-hybrid approach eliminates the need for high cost safety features and large battery packs. In addition, the universal application of the mild-hybrid technology to more than 100 million gasoline and diesel engine vehicles per annum is forecasted to be produced during the forecast period, would reduce annual CO2 emissions by more than 100 million tonnes globally per annum.

The report classifies and defines the mild hybrid market size, in terms of revenue. It provides a comprehensive analysis and insights into mild hybrid vehicle segments. The market is segmented on the basis of Gasoline Engine type –Petrol, Diesel, Others; Vehicle Type- Passenger Cars, Pickup-Vans and Pickup-Trucks, Buses, and Others; Battery Type- Lead Acid, Lithium-ion, and others; Geography- North America, Europe, Asia Pacific, Latin America, Middle-east and Africa . The report showcases potential growth opportunities in the forecast period, while also reviewing the mild hybrid market drivers, restraints, opportunities, and market trends in the global scenario, mild hybrid market dynamics, competitive landscape, and other key aspects with respect to mild hybridization in the global market. The report also covers qualitative aspects such as value chain analysis, technological roadmap, and Porter’s five force analysis for the market. The key players in this market have also been identified and profiled. General Motors, Honda, Mercedes are some of the major vendors profiled in the study.


Market Definition and Scope along with identification of key drivers and restraints for each segments in the market.
Market analysis with specific studies and theoretical analysis on the mild hybrid market for the country.
Identification of factors that has been instrumental in changing the market dynamics, prospective opportunities for each segments and identification of key factors, influencing the market.
Extensively researched competitive landscape segment with the market dynamics for each major player across each region.
Identification and analysis of the macro and micro factors that affect the growth of the industry for each region and country.