Key Questions This Study Will Answer
- Is the market growing? How long will it continue to grow and at what rate?
- Are the existing competitors structured correctly to meet customer needs?
- With digital marketing based marketing asset management, OVP based video content management and enterprise content management solutions, do the DAM and MAM markets have the capability to survive as stand alone products?
- What role does DAM play in relation to the Big Data concept?
- What technical and market trends, are shaping the marketplace today? What trends are on the horizon, and what does this mean for future product strategy?
- What regional trends exist in enterprise workflow digitization and digital TV, and what does this mean for global growth strategies for vendors?