Table of Content



Chapter 1 Methodology
1.1 Research Methodology
1.2 Research Scope and Assumptions
1.3 List to Data Sources
1.3.1 Secondary sources
1.3.2 Primary sources
Chapter 2 Executive Summary
2.1 TV Analytics - Industry Snapshot & Key Buying Criteria, 2014-2025
Chapter 3 TV Analytics Market Industry Outlook
3.1 Market Segmentation & Scope
3.1.1 TV Analytics Market Size And Growth Prospects
3.2 TV Analytics Market-Value Chain Analysis
3.3 TV Analytics-Market Dynamics
3.3.1 Market driver analysis
3.3.1.1 Increased growth of digital video content
3.3.1.2 Growth of personalized advertising
3.3.2 Market restraint analysis
3.3.2.1 Complexity of the solution
3.4 TV Analytics-Penetration and Growth Prospect Mapping
3.5 Business environment analysis tools
3.5.1 Pest Analysis
3.5.2 Porter’s Five Forces Analysis
3.6 Consumer Behaviour Analyis
3.6.1 Consumer Trends and Preferences/Consumer Solution Adoption
Chapter 4 TV Analytics Market Deployment Outlook
4.1 Market Size Estimates & Forecasts and Trend Analysis, 2014-2025 (USD Million)
4.2 TV Analytics Market: Deployment Movement Analysis, 2018 & 2025
4.3 Cloud
4.4 On-premise
Chapter 5 TV Analytics Market Application Outlook
5.1 Market Size Estimates & Forecasts and Trend Analysis, 2014-2025 (USD Million)
5.2 TV Analytics Market: Application Movement Analysis, 2018 & 2025
5.3 Advertising
5.4 Competitor Analysis
5.5 Audience Charaterization
5.6 Content Management & Broadcasting
Chapter 6 TV Analytics Market Regional Outlook
6.1 TV Analytics Market, By Region, 2018 & 2025
6.2 TV Analytics Market: Region Movement Analysis, 2018 & 2025
6.3 North America
6.3.1 U.S.
6.3.2 Canada
6.4 Europe
6.4.1 Germany
6.4.2 U.K.
6.5 Asia Pacific
6.5.1 China
6.5.2 India
6.5.3 Japan
6.6 Latin America
6.6.1 Brazil
6.6.2 Mexico
6.7 MEA
Chapter 7 Competitive Landscape
7.1 605
7.1.1 Company Overview
7.1.2 Product Benchmarking
7.1.3 Recent Developments
7.2 Adobe Systems, Inc.
7.2.1 Company Overview
7.2.2 Financial Performance
7.2.3 Product Benchmarking
7.2.4 Recent Developments
7.3 Amobee, Inc.
7.3.1 Company Overview
7.3.2 Product Benchmarking
7.3.3 Recent Developments
7.4 Alphonso Inc.
7.4.1 Company Overview
7.4.2 Product Benchmarking
7.4.3 Recent Developments
7.5 BrightLine Partners, LLC.
7.5.1 Company Overview
7.5.2 Product Benchmarking
7.6 Blix
7.6.1 Company Overview
7.6.2 Product Benchmarking
7.7 Conviva Inc.
7.7.1 Company Overview
7.7.2 Product Benchmarking
7.7.3 Recent Developments
7.8 Edgeware AB
7.8.1 Company Overview
7.8.2 Financial Performance
7.8.3 Product Benchmarking
7.8.4 Recent Developments
7.9 iSpot.tv, Inc.
7.9.1 Company Overview
7.9.2 Product Benchmarking
7.9.3 Recent Developments
7.10 Kaltura Inc.
7.10.1 Company Overview
7.10.2 Product Benchmarking
7.10.3 Recent Developments
7.11 NicePeopleAtWork(NPAW)
7.11.1 Company Overview
7.11.2 Product Benchmarking
7.11.3 Recent Developments
7.12 Realytics
7.12.1 Company Overview
7.12.2 Product Benchmarking
7.13 Sorenson Media
7.13.1 Company Overview
7.13.2 Product Benchmarking
7.13.3 Recent Developments
7.14 Viaccess and Orca Interactive
7.14.1 Company Overview
7.14.2 Product Benchmarking



List of Tables



Table 1 TV Analytics - Industry snapshot & key buying criteria, 2014 - 2025
Table 2 Global TV analytics market, 2014 - 2025 (USD Million)
Table 3 Global TV analytics market by region, 2014 - 2025 (USD Million)
Table 4 Global TV analytics market estimates and forecasts by deployment, 2014 - 2025 (USD Million)
Table 5 Global TV analytics market estimates and forecasts by application, 2014 - 2025 (USD Million)
Table 6 Cloud based TV analytics market, by region, 2014 - 2025 (USD Million)
Table 7 Global on-premise based TV analytics market, by region, 2014 - 2025 (USD Million)
Table 8 Global TV analytics market in advertising application, by region, 2014 - 2025 (USD Million)
Table 9 Global TV analytics market in competitor analysis application, by region, 2014 - 2025 (USD Million)
Table 10 Global TV analytics market in audience characterization application, by region, 2014 - 2025 (USD Million)
Table 11 Global TV analytics market in content management & broadcasting application, by region, 2014 - 2025 (USD Million)
Table 12 North America TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 13 North America TV analytics market, by application, 2014 - 2025 (USD Million)
Table 14 U.S. TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 15 U.S. TV analytics market, by application, 2014 - 2025 (USD Million)
Table 16 Canada TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 17 Canada TV analytics market, by application, 2014 - 2025 (USD Million)
Table 18 Europe TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 19 Europe TV analytics market, by application, 2014 - 2025 (USD Million)
Table 20 Germany TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 21 Germany TV analytics market, by application, 2014 - 2025 (USD Million)
Table 22 U.K. TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 23 U.K. TV analytics market, by application, 2014 - 2025 (USD Million)
Table 24 Asia Pacific TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 25 Asia Pacific TV analytics market, by application, 2014 - 2025 (USD Million)
Table 26 China TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 27 China TV analytics market, by application, 2014 - 2025 (USD Million)
Table 28 India TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 29 India TV analytics market, by application, 2014 - 2025 (USD Million)
Table 30 Japan TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 31 Japan TV analytics market, by application, 2014 - 2025 (USD Million)
Table 32 Latin America TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 33 Latin America TV analytics market, by application, 2014 - 2025 (USD Million)
Table 34 Brazil TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 35 Brazil TV analytics market, by application, 2014 - 2025 (USD Million)
Table 36 Mexico TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 37 Mexico TV analytics market, by application, 2014 - 2025 (USD Million)
Table 38 MEA TV analytics market, by deployment, 2014 - 2025 (USD Million)
Table 39 MEA TV analytics market, by application, 2014 - 2025 (USD Million)