Table of Content

"1    INTRODUCTION    29
1.1    OBJECTIVES OF THE STUDY    29
1.2    MARKET DEFINITION    29
1.3    INCLUSIONS & EXCLUSIONS    30
1.4    MARKET SCOPE    30
FIGURE 1    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SEGMENTATION    30
1.4.1    YEARS CONSIDERED FOR THE STUDY    31
1.4.2    REGIONAL SCOPE    31
1.5    CURRENCY CONSIDERED    32
1.6    UNIT CONSIDERED    32
1.7    STAKEHOLDERS    32
1.8    LIMITATIONS    32
1.9    SUMMARY OF CHANGES    33
2    RESEARCH METHODOLOGY    34
2.1    RESEARCH DATA    34
FIGURE 2    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET: RESEARCH DESIGN    34
2.1.1    SECONDARY DATA    35
2.1.1.1    Critical secondary inputs    35
2.1.1.2    Key data from secondary sources    35
2.1.2    PRIMARY DATA    35
2.1.2.1    Critical primary inputs    36
2.1.2.2    Key data from primary sources    36
2.1.2.3    Key industry insights    37
2.1.2.4    Breakdown of primary interviews    38
2.2    BASE NUMBER CALCULATION APPROACH    38
2.2.1    ESTIMATION OF POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE BASED ON MARKET SHARE ANALYSIS    39
FIGURE 3    MARKET SIZE ESTIMATION: SUPPLY-SIDE ANALYSIS    39
FIGURE 4    MARKET SIZE ESTIMATION: DEMAND-SIDE ANALYSIS    40
2.3    MARKET SIZE ESTIMATION    40
2.3.1    MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH    40
2.3.2    MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH    41
2.4    DATA TRIANGULATION    42
FIGURE 5    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET: DATA TRIANGULATION    42
2.4.1    RESEARCH ASSUMPTIONS AND LIMITATIONS    43
2.4.2    LIMITATIONS    43
2.4.3    GROWTH RATE ASSUMPTIONS    43
3    EXECUTIVE SUMMARY    44
FIGURE 6    COUNTER-TOP UNITS TO BE FASTEST-GROWING SEGMENT    44
FIGURE 7    REVERSE OSMOSIS METHOD TO LEAD POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    45
FIGURE 8    RESIDENTIAL REMAINS LARGER SEGMENT OF POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    45
FIGURE 9    ASIA PACIFIC LED POINT-OF-USE WATER TREATMENT SYSTEMS MARKET IN 2020    46
4    PREMIUM INSIGHTS    47
4.1    EMERGING ECONOMIES TO WITNESS RELATIVELY HIGH DEMAND FOR POINT-OF-USE WATER TREATMENT SYSTEMS    47
FIGURE 10    EMERGING ECONOMIES TO OFFER ATTRACTIVE OPPORTUNITIES DURING FORECAST PERIOD    47
4.2    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY APPLICATION AND COUNTRY    48
FIGURE 11    CHINA WAS LARGEST MARKET IN ASIA PACIFIC IN 2020    48
4.3    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY DEVICE    48
FIGURE 12    COUNTER-TOP UNITS SEGMENT TO LEAD OVERALL POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    48
4.4    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY TECHNOLOGY    49
FIGURE 13    REVERSE OSMOSIS TECHNOLOGY TO GROW AT HIGHEST RATE    49
4.5    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY APPLICATION    49
FIGURE 14    RESIDENTIAL SEGMENT TO DOMINATE MARKET    49
4.6    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY COUNTRY    50
FIGURE 15    MARKET IN INDIA TO WITNESS HIGHEST CAGR FROM 2020 TO 2026    50
5    MARKET OVERVIEW    51
5.1    INTRODUCTION    51
5.2    MARKET DYNAMICS    51
FIGURE 16    DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    51
5.2.1    DRIVERS    52
5.2.1.1    Increasing water contamination    52
5.2.1.2    Rapid population growth    52
5.2.1.3    Greater awareness about benefits of water treatment    53
5.2.1.4    Technological innovations    53
5.2.2    RESTRAINTS    53
5.2.2.1    High installation, equipment, and operation costs    53
5.2.2.2    Water quality in different regions    54
5.2.3    OPPORTUNITIES    54
5.2.3.1    Scarcity of clean water in developing and underdeveloped countries    54
5.2.3.2    Lack of better alternatives    54
5.2.4    CHALLENGES    55
5.2.4.1    Aging infrastructure    55
5.2.4.2    Competition with bottled water industry    55
5.3    PORTER’S FIVE FORCES ANALYSIS    56
FIGURE 17    PORTER’S FIVE FORCES ANALYSIS OF POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    56
TABLE 1    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET: PORTER’S FIVE FORCES ANALYSIS    56
5.3.1    THREAT OF NEW ENTRANTS    57
5.3.2    THREAT OF SUBSTITUTES    57
5.3.3    BARGAINING POWER OF SUPPLIERS    57
5.3.4    BARGAINING POWER OF BUYERS    58
5.3.5    INTENSITY OF COMPETITIVE RIVALRY    58
5.4    ECOSYSTEM    59
FIGURE 18    POINT-OF-USE WATER TREATMENT SYSTEMS ECOSYSTEM    59
5.5    TRADE ANALYSIS    60
TABLE 2    MACHINERY AND APPARATUS FOR FILTERING OR PURIFYING WATER TRADE DATA, 2020 (USD THOUSAND)    60
TABLE 3    MACHINERY AND APPARATUS FOR FILTERING OR PURIFYING WATER TRADE DATA, 2020 (USD THOUSAND)    61
5.6    REGULATORY ANALYSIS    62
TABLE 4    WATER & WASTEWATER REGULATIONS    62
5.7    PRICE TREND ANALYSIS    63
TABLE 5    AVERAGE PRICES OF POINT-OF-USE WATER TREATMENT SYSTEMS, BY REGION (USD/UNIT)    63
5.8    VALUE CHAIN ANALYSIS    64
FIGURE 19    VALUE CHAIN OF POINT-OF-USE WATER TREATMENT SYSTEMS    64
5.9    TECHNOLOGY ANALYSIS    65
5.9.1    ADVANCEMENTS IN WATER ULTRAFILTRATION TECHNOLOGY    65
5.9.2    MEMBRANE IMPROVEMENTS    65
5.9.3    IMPORTANCE OF PORE SIZE    65
5.9.4    EFFICIENCY ENHANCEMENTS    66
5.10    CASE STUDY ANALYSIS    66
5.10.1    CASE STUDY: THE ONDEO RO TRASAR TECHNOLOGY WAS USED IN A TRIAL PROGRAM BY A FOOD PROCESSING PLANT THAT HAD EXPERIENCED DIFFICULTIES WITH ITS RO SYSTEMS    66
5.10.2    DOSING CONTROL    67
5.10.3    CONCLUSION    67
5.11    TRENDS & DISRUPTIONS IMPACTING CUSTOMERS    67
5.11.1    REVENUE SHIFT & NEW REVENUE POCKETS FOR POINT-OF-USE WATER TREATMENT MANUFACTURERS    67
FIGURE 20    REVENUE SHIFT FOR POINT-OF-USE WATER TREATMENT MANUFACTURERS    67
5.12    PATENT ANALYSIS    68
5.12.1    INTRODUCTION    68
5.12.2    METHODOLOGY    68
5.12.3    DOCUMENT TYPE    68
FIGURE 21    NUMBER OF PATENTS REGISTERED IN LAST 10 YEARS    69
5.12.4    PATENT PUBLICATION TRENDS    69
FIGURE 22    NUMBER OF PATENTS YEAR-WISE IN LAST 11 YEARS    69
5.12.5    INSIGHTS    70
5.12.6    LEGAL STATUS    70
5.12.7    JURISDICTION ANALYSIS    70
FIGURE 23    CHINA HAD MAXIMUM NUMBER OF PATENTS    70
5.12.8    TOP COMPANIES/APPLICANTS    71
FIGURE 24    TOP 10 COMPANIES/APPLICANTS WITH HIGHEST NUMBER OF PATENTS    71
TABLE 6    LIST OF PATENTS BY KURITA WATER IND LTD.    72
TABLE 7    PATENTS BY MIURA KOGYO KK.    73
TABLE 8    PATENTS BY MITSUBISHI HEAVY INDUSTRIES LTD.    73
TABLE 9    TOP 10 PATENT OWNERS (US) IN LAST 10 YEARS    74
6    COVID-19 IMPACT ON POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    75
6.1    IMPACT OF COVID-19 ON POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    76
7    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY DEVICE    77
7.1    INTRODUCTION    78
TABLE 10    PROS AND CONS OF POINT-OF-USE WATER TREATMENT DEVICES    78
FIGURE 25    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2021 VS. 2026 (USD MILLION)    78
TABLE 11    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    79
TABLE 12    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    79
7.2    FAUCET-MOUNTED FILTERS    79
TABLE 13    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN FAUCET-MOUNTED FILTERS, BY REGION, 2019–2026 (USD MILLION)    80
TABLE 14    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN FAUCET-MOUNTED FILTERS, BY REGION, 2019–2026 (THOUSAND UNIT)    80
7.3    TABLETOP PITCHERS    80
TABLE 15    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN TABLETOP PITCHERS, BY REGION, 2019–2026 (USD MILLION)    81
TABLE 16    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN TABLETOP PITCHERS, BY REGION, 2019–2026 (THOUSAND UNIT)    81
7.4    COUNTER-TOP UNITS    81
TABLE 17    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN COUNTER-TOP UNITS, BY REGION, 2019–2026 (USD MILLION)    82
TABLE 18    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN COUNTER-TOP UNITS, BY REGION, 2019–2026 (THOUSAND UNIT)    82
7.5    UNDER-THE-SINK FILTERS    82
TABLE 19    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN UNDER-THE-SINK FILTERS, BY REGION, 2019–2026 (USD MILLION)    83
TABLE 20    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN UNDER-THE-SINK FILTERS, BY REGION, 2019–2026 (THOUSAND UNIT)    83
7.6    OTHERS    83
TABLE 21    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN OTHER DEVICES, BY REGION, 2019–2026 (USD MILLION)    84
TABLE 22    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN OTHER DEVICES, BY REGION,2019–2026 (THOUSAND UNIT)    84
8    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY TECHNOLOGY    85
8.1    INTRODUCTION    86
TABLE 23    EXISTING ANSI/NSF STANDARDS FOR POINT-OF-USE TECHNOLOGIES    86
FIGURE 26    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2021 VS. 2026 (USD MILLION)    86
TABLE 24    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (USD MILLION)    87
TABLE 25    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (THOUSAND UNIT)    87
8.2    REVERSE OSMOSIS SYSTEMS    87
8.3    DISTILLATION SYSTEMS    88
8.4    ULTRAFILTRATION SYSTEMS    88
8.5    DISINFECTION METHODS    88
8.5.1    CHLORINATION    89
8.5.2    UV RADIATION    89
8.5.3    OZONATION    89
8.6    FILTRATION METHOD    90
8.6.1    ACTIVATED CARBON FILTERS    90
8.6.2    MECHANICAL FILTERS    90
8.6.3    FILTERS    90
8.7    ION EXCHANGE    91
8.8    OTHERS    91
9    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY APPLICATION    92
9.1    INTRODUCTION    93
FIGURE 27    RESIDENTIAL TO BE THE LARGER SEGMENT BY 2026    93
TABLE 26    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    93
TABLE 27    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    94
9.2    RESIDENTIAL    94
TABLE 28    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN RESIDENTIAL, BY REGION, 2019–2026 (USD MILLION)    94
TABLE 29    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN RESIDENTIAL, BY REGION, 2019–2026 (THOUSAND UNIT)    95
9.3    NON-RESIDENTIAL    95
TABLE 30    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN NON-RESIDENTIAL, BY REGION, 2019–2026 (USD MILLION)    96
TABLE 31    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE IN NON-RESIDENTIAL, BY REGION, 2019–2026 (THOUSAND UNIT)    96
10    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET, BY REGION    97
10.1    INTRODUCTION    98
FIGURE 28    INDIA TO BE FASTEST-GROWING COUNTRY-LEVEL MARKET    98
TABLE 32    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY REGION, 2019–2026 (USD MILLION)    99
TABLE 33    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY REGION, 2019–2026 (THOUSAND UNIT)    99
10.2    ASIA PACIFIC    100
FIGURE 29    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SNAPSHOT    101
TABLE 34    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY COUNTRY, 2019–2026 (USD MILLION)    102
TABLE 35    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY COUNTRY, 2019–2026 (THOUSAND UNIT)    102
TABLE 36    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    102
TABLE 37    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    103
TABLE 38    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY TECHNOLOGY, 2019–2026 (USD MILLION)    103
TABLE 39    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY TECHNOLOGY, 2019–2026 (THOUSAND UNIT)    103
TABLE 40    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    104
TABLE 41    ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    104
10.2.1    CHINA    104
10.2.1.1    Strong distribution network and growth-oriented strategy favoring market growth    104
TABLE 42    STANDARD/REGULATION IN CHINESE POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    105
TABLE 43    CHINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    105
TABLE 44    CHINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    105
TABLE 45    CHINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    106
TABLE 46    CHINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    106
10.2.2    INDIA    106
10.2.2.1    India to register highest growth rate in global market    106
TABLE 47    INDIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    107
TABLE 48    INDIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    107
TABLE 49    INDIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    107
TABLE 50    INDIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    108
10.2.3    AUSTRALIA    108
10.2.3.1    Construction industry driving market    108
TABLE 51    STANDARD/REGULATION IN AUSTRALIAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    109
TABLE 52    AUSTRALIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    109
TABLE 53    AUSTRALIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    110
TABLE 54    AUSTRALIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    110
TABLE 55    AUSTRALIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    110
10.2.4    JAPAN    110
10.2.4.1    High demand for residential construction to impact market growth    110
TABLE 56    STANDARD/REGULATION IN JAPANESE POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    111
TABLE 57    JAPAN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    111
TABLE 58    JAPAN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    112
TABLE 59    JAPAN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    112
TABLE 60    JAPAN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    112
10.2.5    SOUTH KOREA    112
10.2.5.1    Pioneer in Asia Pacific in membrane technology, reverse osmosis, and nanotechnology for water purification    112
TABLE 61    SOUTH KOREA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    113
TABLE 62    SOUTH KOREA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    113
TABLE 63    SOUTH KOREA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    113
TABLE 64    SOUTH KOREA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    114
10.2.6    REST OF ASIA PACIFIC    114
TABLE 65    REST OF ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    114
TABLE 66    REST OF ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    115
TABLE 67    REST OF ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    115
TABLE 68    REST OF ASIA PACIFIC: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    115
10.3    EUROPE    115
FIGURE 30    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SNAPSHOT    116
TABLE 69    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY COUNTRY, 2019–2026 (USD MILLION)    117
TABLE 70    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY COUNTRY, 2019–2026 (THOUSAND UNIT)    117
TABLE 71    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    117
TABLE 72    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    118
TABLE 73    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY TECHNOLOGY, 2019–2026 (USD MILLION)    118
TABLE 74    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY TECHNOLOGY, 2019–2026 (THOUSAND UNIT)    118
TABLE 75    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    119
TABLE 76    EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    119
10.3.1    GERMANY    119
10.3.1.1    Favorable financing and investment conditions to drive market significantly    119
TABLE 77    STANDARDS/REGULATIONS IN GERMAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    120
TABLE 78    GERMANY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    120
TABLE 79    GERMANY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    121
TABLE 80    GERMANY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    121
TABLE 81    GERMANY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    121
10.3.2    FRANCE    121
10.3.2.1    Demand for clean water to augment market growth    121
TABLE 82    STANDARDS/REGULATIONS IN FRENCH POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    122
TABLE 83    FRANCE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    122
TABLE 84    FRANCE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    123
TABLE 85    FRANCE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    123
TABLE 86    FRANCE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    123
10.3.3    ITALY    123
10.3.3.1    Increased private sector participation and improved investments    123
TABLE 87    STANDARDS/REGULATIONS IN ITALIAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    124
TABLE 88    ITALY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    124
TABLE 89    ITALY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    124
TABLE 90    ITALY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    125
TABLE 91    ITALY: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    125
10.3.4    UK    125
10.3.4.1    Water Regulations Advisory Scheme (WRAS) influencing market growth    125
TABLE 92    STANDARDS/REGULATIONS IN UK POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    126
TABLE 93    UK: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    126
TABLE 94    UK: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    126
TABLE 95    UK: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    127
TABLE 96    UK: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    127
10.3.5    SPAIN    127
10.3.5.1    Municipal regulations significantly influence market growth    127
TABLE 97    STANDARDS/REGULATIONS IN SPANISH POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    128
TABLE 98    SPAIN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    128
TABLE 99    SPAIN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    128
TABLE 100    SPAIN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    129
TABLE 101    SPAIN: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    129
10.3.6    REST OF EUROPE    129
TABLE 102    REST OF EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    129
TABLE 103    REST OF EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    130
TABLE 104    REST OF EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    130
TABLE 105    REST OF EUROPE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    130
10.4    NORTH AMERICA    130
FIGURE 31    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SNAPSHOT    131
TABLE 106    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY COUNTRY, 2019–2026 (USD MILLION)    132
TABLE 107    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY COUNTRY, 2019–2026 (THOUSAND UNIT)    132
TABLE 108    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    132
TABLE 109    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    133
TABLE 110    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (USD MILLION)    133
TABLE 111    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (THOUSAND UNIT)    133
TABLE 112    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    134
TABLE 113    NORTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    134
10.4.1    US    134
10.4.1.1    Increasing demand for high-quality water in residential and non-residential sectors to push market growth    134
TABLE 114    STANDARDS/REGULATIONS IN US POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    135
TABLE 115    US: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    135
TABLE 116    US: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    136
TABLE 117    US: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    136
TABLE 118    US: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    136
10.4.2    CANADA    136
10.4.2.1    Increase in industrialization to grow Canadian point-of-use water treatment systems market    136
TABLE 119    STANDARDS/REGULATIONS IN CANADIAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    137
TABLE 120    CANADA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    137
TABLE 121    CANADA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    138
TABLE 122    CANADA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    138
TABLE 123    CANADA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    138
10.4.3    MEXICO    138
10.4.3.1    Fastest-growing market in North America    138
TABLE 124    STANDARDS/REGULATIONS IN MEXICAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    139
TABLE 125    MEXICO: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    139
TABLE 126    MEXICO: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    139
TABLE 127    MEXICO: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    140
TABLE 128    MEXICO: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    140
10.5    MIDDLE EAST & AFRICA    140
TABLE 129    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY COUNTRY, 2019–2026 (USD MILLION)    141
TABLE 130    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY COUNTRY, 2019–2026 (THOUSAND UNIT)    141
TABLE 131    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    141
TABLE 132    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    142
TABLE 133    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (USD MILLION)    142
TABLE 134    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (THOUSAND UNIT)    142
TABLE 135    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    143
TABLE 136    MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    143
10.5.1    SOUTH AFRICA    143
10.5.1.1    Awareness about water contamination to support market    143
TABLE 137    STANDARDS/REGULATIONS IN SOUTH AFRICAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    143
TABLE 138    SOUTH AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    144
TABLE 139    SOUTH AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    144
TABLE 140    SOUTH AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    144
TABLE 141    SOUTH AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    145
10.5.2    SAUDI ARABIA    145
10.5.2.1    Water hardening and contamination to increase use of point-of-use water treatment systems    145
TABLE 142    STANDARDS/REGULATIONS IN SAUDI ARABIAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    145
TABLE 143    SAUDI ARABIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    146
TABLE 144    SAUDI ARABIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    146
TABLE 145    SAUDI ARABIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    146
TABLE 146    SAUDI ARABIA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    147
10.5.3    UAE    147
10.5.3.1    Established water & wastewater treatment system    147
TABLE 147    UAE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    147
TABLE 148    UAE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    148
TABLE 149    UAE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    148
TABLE 150    UAE: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    148
10.5.4    REST OF THE MIDDLE EAST & AFRICA    148
TABLE 151    REST OF MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    149
TABLE 152    REST OF MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    149
TABLE 153    REST OF MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    149
TABLE 154    REST OF MIDDLE EAST & AFRICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    150
10.6    SOUTH AMERICA    150
TABLE 155    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY COUNTRY, 2019–2026 (USD MILLION)    150
TABLE 156    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY COUNTRY,2019–2026 (THOUSAND UNIT)    150
TABLE 157    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    151
TABLE 158    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    151
TABLE 159    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (USD MILLION)    151
TABLE 160    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY TECHNOLOGY, 2019–2026 (THOUSAND UNIT)    152
TABLE 161    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    152
TABLE 162    SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    152
10.6.1    BRAZIL    153
10.6.1.1    Government regulations for clean water to drive market    153
TABLE 163    STANDARDS/REGULATIONS IN BRAZILIAN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    153
TABLE 164    BRAZIL: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    153
TABLE 165    BRAZIL: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    154
TABLE 166    BRAZIL: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    154
TABLE 167    BRAZIL: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    154
10.6.2    ARGENTINA    154
10.6.2.1    High demand for faucet-mounted filters to drive market growth    154
TABLE 168    ARGENTINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (USD MILLION)    155
TABLE 169    ARGENTINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY DEVICE, 2019–2026 (THOUSAND UNIT)    155
TABLE 170    ARGENTINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (USD MILLION)    155
TABLE 171    ARGENTINA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE,
BY APPLICATION, 2019–2026 (THOUSAND UNIT)    156
10.6.3    REST OF SOUTH AMERICA    156
TABLE 172    REST OF SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (USD MILLION)    156
TABLE 173    REST OF SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY DEVICE, 2019–2026 (THOUSAND UNIT)    157
TABLE 174    REST OF SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (USD MILLION)    157
TABLE 175    REST OF SOUTH AMERICA: POINT-OF-USE WATER TREATMENT SYSTEMS MARKET SIZE, BY APPLICATION, 2019–2026 (THOUSAND UNIT)    157
11    COMPETITIVE LANDSCAPE    158
11.1    OVERVIEW    158
11.2    KEY PLAYER STRATEGIES/RIGHT TO WIN    158
FIGURE 32    COMPANIES ADOPTED ACQUISITION AS KEY GROWTH STRATEGY,
2016–202O    159
11.3    MARKET RANKING    160
FIGURE 33    MARKET RANKING OF KEY PLAYERS, 2020    160
11.4    REVENUE ANALYSIS OF TOP MARKET PLAYERS    162
FIGURE 34    REVENUE ANALYSIS OF KEY COMPANIES IN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    162
11.5    MARKET SHARE ANALYSIS    162
TABLE 176    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET: MARKET SHARES OF KEY PLAYERS    163
FIGURE 35    SHARE OF LEADING COMPANIES IN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    163
11.6    COMPANY EVALUATION QUADRANT    164
11.6.1    STAR    164
11.6.2    PERVASIVE    164
11.6.3    EMERGING LEADER    164
11.6.4    PARTICIPANT    164
FIGURE 36    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET (GLOBAL) COMPANY EVALUATION MATRIX, 2020    165
11.7    COMPETITIVE BENCHMARKING    166
11.7.1    STRENGTH OF PRODUCT PORTFOLIO    166
FIGURE 37    PRODUCT PORTFOLIO ANALYSIS OF TOP PLAYERS IN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    166
11.7.2    BUSINESS STRATEGY EXCELLENCE    167
FIGURE 38    BUSINESS STRATEGY EXCELLENCE OF TOP PLAYERS IN POINT-OF-USE WATER TREATMENT SYSTEMS MARKET    167
TABLE 177    COMPANY APPLICATION FOOTPRINT    168
TABLE 178    COMPANY DEVICE FOOTPRINT    169
TABLE 179    COMPANY REGION FOOTPRINT    170
11.8    COMPETITIVE LEADERSHIP MAPPING OF SMES (SMALL AND MEDIUM-SIZED ENTERPRISES)    171
11.8.1    PROGRESSIVE COMPANIES    171
11.8.2    RESPONSIVE COMPANIES    171
11.8.3    STARTING BLOCKS    171
11.8.4    DYNAMIC COMPANIES    171
FIGURE 39    COMPETITIVE LEADERSHIP MAPPING OF SMES (SMALL AND MEDIUM-SIZED ENTERPRISES), 2020    172
11.9    COMPETITIVE SCENARIO AND TRENDS    173
11.9.1    DEALS    173
TABLE 180    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET: DEALS, JANUARY 2016- NOVEMBER 2020    173
11.9.1.1    Others    174
TABLE 181    POINT-OF-USE WATER TREATMENT SYSTEMS MARKET: OTHERS, JANUARY 2016-NOVEMBER 2020    174"
"12    COMPANY PROFILES    175
(Business Overview, Products Offered, Recent Developments, MnM View Right to win, Strategic choices made, Weaknesses and competitive threats) *
12.1    KEY COMPANIES    175
12.1.1    PENTAIR PLC    175
TABLE 182    PENTAIR PLC: BUSINESS OVERVIEW    175
FIGURE 40    PENTAIR PLC: COMPANY SNAPSHOT    176
TABLE 183    PENTAIR PLC: PRODUCT OFFERED    176
TABLE 184    PENTAIR PLC: DEALS    178
12.1.2    HONEYWELL INTERNATIONAL    179
TABLE 185    HONEYWELL INTERNATIONAL: BUSINESS OVERVIEW    179
FIGURE 41    HONEYWELL INTERNATIONAL: COMPANY SNAPSHOT    180
TABLE 186    HONEYWELL INTERNATIONAL: PRODUCT OFFERED    180
12.1.3    PANASONIC CORPORATION    182
TABLE 187    PANASONIC CORPORATION: BUSINESS OVERVIEW    182
FIGURE 42    PANASONIC CORPORATION: COMPANY SNAPSHOT    182
TABLE 188    PANASONIC CORPORATION: PRODUCT OFFERED    183
TABLE 189    PANASONIC CORPORATION: DEALS    183
12.1.4    UNILEVER PLC    185
TABLE 190    UNILEVER PLC: BUSINESS OVERVIEW    185
FIGURE 43    UNILEVER PLC: COMPANY SNAPSHOT    186
TABLE 191    UNILEVER PLC: PRODUCT OFFERED    186
TABLE 192    UNILEVER PLC: OTHERS    187
12.1.5    LG ELECTRONICS    188
TABLE 193    LG ELECTRONICS: BUSINESS OVERVIEW    188
FIGURE 44    LG ELECTRONICS: COMPANY SNAPSHOT    189
TABLE 194    LG ELECTRONICS: PRODUCT OFFERED    189
TABLE 195    COWAY CO. LTD.: BUSINESS OVERVIEW    191
FIGURE 45    COWAY CO. LTD.: COMPANY SNAPSHOT    191
TABLE 196    COWAY CO. LTD.: PRODUCT OFFERED    192
12.1.7    BEST WATER TECHNOLOGY AG (BWT)    194
TABLE 197    BEST WATER TECHNOLOGY AG (BWT): BUSINESS OVERVIEW    194
FIGURE 46    BEST WATER TECHNOLOGY AG (BWT): COMPANY SNAPSHOT    194
TABLE 198    BEST WATER TECHNOLOGY AG (BWT): PRODUCT OFFERED    195
TABLE 199    BEST WATER TECHNOLOGY AG (BWT): DEALS    195
12.1.8    TORAY INDUSTRIES    196
TABLE 200    TORAY INDUSTRIES: BUSINESS OVERVIEW    196
FIGURE 47    TORAY INDUSTRIES: COMPANY SNAPSHOT    197
TABLE 201    TORAY INDUSTRIES: PRODUCT OFFERED    197
12.2    OTHER PLAYERS    198
12.2.1    ALTICOR    198
TABLE 202    ALTICOR: COMPANY OVERVIEW    198
12.2.2    3M COMPANY    199
TABLE 203    3M COMPANY: COMPANY OVERVIEW    199
12.2.3    TATA CHEMICALS    200
TABLE 204    TATA CHEMICALS: COMPANY OVERVIEW    200
12.2.4    KENT RO    200
TABLE 205    KENT RO: COMPANY OVERVIEW    200
12.2.5    WHIRLPOOL CORPORATION    201
TABLE 206    WHIRLPOOL CORPORATION: COMPANY OVERVIEW    201
12.2.6    EUREKA FORBES    201
TABLE 207    EUREKA FORBES: COMPANY OVERVIEW    201
12.2.7    CULLIGAN INTERNATIONAL    202
TABLE 208    CULLIGAN INTERNATIONAL: COMPANY OVERVIEW    202
12.2.8    INSTAPURE BRANDS    202
TABLE 209    INSTAPURE BRANDS: COMPANY OVERVIEW    202
12.2.9    HELEN OF TROY LIMITED    203
TABLE 210    HELEN OF TROY LIMITED: COMPANY OVERVIEW    203
12.2.10    GE APPLIANCES    203
TABLE 211    GE APPLIANCES: COMPANY OVERVIEW    203
12.2.11    DUPONT    204
TABLE 212    DUPONT: COMPANY OVERVIEW    204
12.2.12    A.O. SMITH CORPORATION    205
TABLE 213    A.O. SMITH CORPORATION: COMPANY OVERVIEW    205
12.2.13    KINETICO    205
TABLE 214    KINETICO: COMPANY OVERVIEW    205
12.2.14    ECOWATER SYSTEMS    206
TABLE 215    ECOWATER SYSTEMS: COMPANY OVERVIEW    206
12.2.15    WESTAQUA-DISTRIBUTION OU    206
TABLE 216    WESTAQUA-DISTRIBUTION OU: COMPANY OVERVIEW    206
*Details on Business Overview, Products Offered, Recent Developments, MnM View, Right to win, Strategic choices made, Weaknesses and competitive threats might not be captured in case of unlisted companies.
13    APPENDIX    207
13.1    DISCUSSION GUIDE    207
13.2    KNOWLEDGE STORE: MARKETSANDMARKETS SUBSCRIPTION PORTAL    211
13.3    AVAILABLE CUSTOMIZATIONS    213
13.4    RELATED REPORTS    213
13.5    AUTHOR DETAILS    214"