Table of Content
"1 INTRODUCTION 41
1.1 INTRODUCTION TO COVID-19 41
1.2 COVID-19 HEALTH ASSESSMENT 41
FIGURE 1 COVID-19: GLOBAL PROPAGATION 41
FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES 42
1.3 COVID-19 ECONOMIC ASSESSMENT 43
FIGURE 3 REVISED GROSS DOMESTIC PRODUCT FORECASTS FOR SELECT G20 COUNTRIES IN 2020 43
1.3.1 COVID-19 ECONOMIC IMPACT—SCENARIO ASSESSMENT 44
FIGURE 4 CRITERIA IMPACTING GLOBAL ECONOMY 44
FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF GLOBAL ECONOMY 45
1.4 OBJECTIVES OF THE STUDY 46
1.5 MARKET DEFINITION 46
1.5.1 INCLUSIONS AND EXCLUSIONS 46
1.6 MARKET SCOPE 48
1.6.1 MARKET SEGMENTATION 48
1.6.2 REGIONS COVERED 49
1.6.3 YEARS CONSIDERED FOR THE STUDY 49
1.7 CURRENCY CONSIDERED 50
TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2018–2020 50
1.8 STAKEHOLDERS 50
1.9 SUMMARY OF CHANGES 50
2 RESEARCH METHODOLOGY 51
2.1 RESEARCH DATA 51
FIGURE 6 PREDICTIVE ANALYTICS MARKET: RESEARCH DESIGN 51
2.1.1 SECONDARY DATA 52
2.1.2 PRIMARY DATA 52
TABLE 2 PRIMARY INTERVIEWS 52
2.1.2.1 Breakup of primary profiles 53
2.1.2.2 Key industry insights 53
2.2 MARKET BREAKUP AND DATA TRIANGULATION 54
FIGURE 7 DATA TRIANGULATION 54
2.3 MARKET SIZE ESTIMATION 55
FIGURE 8 PREDICTIVE ANALYTICS MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 55
2.3.1 TOP-DOWN APPROACH 55
2.3.2 BOTTOM-UP APPROACH 56
FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY - APPROACH 1 (SUPPLY SIDE): REVENUE OF SOLUTIONS/SERVICES OF PREDICTIVE ANALYTICS MARKET 56
FIGURE 10 MARKET SIZE ESTIMATION METHODOLOGY -APPROACH 2 - BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE OF ALL SOLUTIONS/SERVICES OF THE PREDICTIVE ANALYTICS MARKET 57
FIGURE 11 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 3, BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES OF THE PREDICTIVE ANALYTICS MARKET 58
FIGURE 12 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 4, BOTTOM-UP (DEMAND SIDE): SHARE OF PREDICTIVE ANALYTICS THROUGH OVERALL PREDICTIVE ANALYTICS SPENDING 58
2.4 MARKET FORECAST 59
TABLE 3 FACTOR ANALYSIS 59
TABLE 4 IMPACT OF COVID-19 60
2.5 COMPANY EVALUATION MATRIX 61
FIGURE 13 COMPANY EVALUATION MATRIX: CRITERIA WEIGHTAGE 61
2.6 START-UP/SME EVALUATION MATRIX METHODOLOGY 62
FIGURE 14 START-UP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE 62
2.7 ASSUMPTIONS FOR THE STUDY 62
2.8 LIMITATIONS OF THE STUDY 64
3 EXECUTIVE SUMMARY 65
TABLE 5 PREDICTIVE ANALYTICS MARKET SIZE AND GROWTH RATE,
2015–2020 (USD MILLION, Y-O-Y%) 67
TABLE 6 PREDICTIVE ANALYTICS MARKET SIZE AND GROWTH RATE,
2021–2026 (USD MILLION, Y-O-Y%) 67
FIGURE 15 SOLUTIONS SEGMENT, BY COMPONENT, EXPECTED TO ACHIEVE A LARGER MARKET SIZE IN 2021 68
FIGURE 16 PROFESSIONAL SERVICES SEGMENT TO ACCOUNT FOR A LARGER MARKET SHARE IN 2021 68
FIGURE 17 FINANCIAL ANALYTICS SOLUTIONS TO DOMINATE THE MARKET IN 2021 69
FIGURE 18 ON-PREMISE DEPLOYMENT TO LEAD THE MARKET IN 2021 69
FIGURE 19 LARGE ENTERPRISES SEGMENT EXPECTED TO ACCOUNT FOR A LARGER MARKET SHARE IN 2021 70
FIGURE 20 BFSI VERTICAL TO ACCOUNT FOR THE LARGEST MARKET SHARE IN 2021 70
FIGURE 21 NORTH AMERICA TO ACCOUNT FOR THE LARGEST MARKET SHARE IN 2021 71
4 PREMIUM INSIGHTS 72
4.1 ATTRACTIVE OPPORTUNITIES IN THE PREDICTIVE ANALYTICS MARKET 72
FIGURE 22 INCREASING ADOPTION OF AI AND ML TECHNOLOGIES TO BOOST THE MARKET GROWTH 72
4.2 PREDICTIVE ANALYTICS MARKET, BY VERTICAL 72
FIGURE 23 BFSI SEGMENT EXPECTED TO LEAD THE MARKET BY 2026 72
4.3 PREDICTIVE ANALYTICS MARKET, BY REGION 73
FIGURE 24 NORTH AMERICA ACCOUNTED FOR THE LARGEST MARKET SHARE IN 2020 73
4.4 PREDICTIVE ANALYTICS MARKET, BY SOLUTIONS AND VERTICAL 73
FIGURE 25 CUSTOMER ANALYTICS AND TELECOM AND IT TO ACCOUNT FOR THE LARGEST RESPECTIVE MARKET SHARES IN 2021 73
5 MARKET OVERVIEW AND INDUSTRY TRENDS 74
5.1 INTRODUCTION 74
5.2 MARKET DYNAMICS 74
FIGURE 26 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: PREDICTIVE ANALYTICS MARKET 75
5.2.1 DRIVERS 75
5.2.1.1 Rising adoption of big data and other related technologies 75
5.2.1.2 Advent of machine learning and artificial intelligence 76
5.2.1.3 Cost benefits of cloud-based predictive analytics solutions 76
5.2.2 RESTRAINTS 77
5.2.2.1 Changing regional data regulations leading to a time-consuming restructuring of predictive models 77
5.2.2.2 Data security concerns 77
5.2.3 OPPORTUNITIES 78
5.2.3.1 Rising internet proliferation and growing usage of connected and integrated technologies 78
5.2.3.2 Increasing demand for real-time analytical solutions to track and monitor COVID-19 spread 78
5.2.3.3 Growing role of predictive analytics in achieving manufacturing excellence 79
5.2.4 CHALLENGES 79
5.2.4.1 Integration of data from data silos 79
5.2.4.2 Ownership and privacy of collected data 79
5.3 PREDICTIVE ANALYTICS MARKET: COVID-19 IMPACT 80
5.4 PREDICTIVE ANALYTICS: EVOLUTION 80
FIGURE 27 EVOLUTION OF PREDICTIVE ANALYTICS 81
5.5 PREDICTIVE ANALYTICS: ECOSYSTEM 81
FIGURE 28 PREDICTIVE ANALYTICS: ECOSYSTEM 81
5.6 CASE STUDY ANALYSIS 82
TABLE 7 USE CASES: PROMINENT INDUSTRY-WISE INSTANCES 82
5.6.1 BANKING, FINANCIAL SERVICES, AND INSURANCE 84
5.6.1.1 Case study 1: Streamlining the mortgage appraisal process 84
5.6.2 TELECOMMUNICATION AND IT 85
5.6.2.1 Case study 1: Customer segmentation 85
5.6.3 RETAIL AND ECOMMERCE 85
5.6.3.1 Case study 1: Using weather data to predict sales 85
5.6.4 HEALTHCARE AND LIFE SCIENCES 86
5.6.4.1 Case study 1: Improve healthcare operations through data analysis 86
5.6.5 MANUFACTURING 86
5.6.5.1 Case study 1: Improving customer support in electronic manufacturing 86
5.6.5.2 Case study 2: Improvements in products, services, and customer satisfaction through advanced analytics and AI 87
5.6.6 ENERGY AND UTILITIES 87
5.6.6.1 Case study 1: Increase debt collection 87
5.6.7 TRANSPORTATION AND LOGISTICS 88
5.6.7.1 Case study 1: Visualize and predict the status of the fleet 88
5.6.8 MEDIA AND ENTERTAINMENT 88
5.6.8.1 Case study 1: Scaling a small data team using machine learning 88
5.6.9 GOVERNMENT AND DEFENCE 89
5.6.9.1 Case study 1: HAN University to equip students thrive in a digital future 89
5.6.10 TRAVEL AND HOSPITALITY 89
5.6.10.1 Case study 1: Optimizing customer experience with Teradata Vantage 89
5.7 PATENT ANALYSIS 90
5.7.1 METHODOLOGY 90
5.7.2 DOCUMENT TYPE 90
TABLE 8 PATENTS FILED, 2018–2021 90
5.7.3 INNOVATION AND PATENT APPLICATIONS 90
FIGURE 29 TOTAL NUMBER OF PATENTS GRANTED IN A YEAR, 2018–2021 90
5.7.3.1 Top applicants 91
FIGURE 30 TOP TEN COMPANIES WITH THE HIGHEST NUMBER OF PATENT APPLICATIONS, 2018–2021 91
TABLE 9 TOP TEN PATENT OWNERS (US) IN THE PREDICTIVE ANALYTICS MARKET, 2018–2021 91
5.8 SUPPLY/VALUE CHAIN ANALYSIS 92
FIGURE 31 SUPPLY/VALUE CHAIN ANALYSIS 92
TABLE 10 PREDICTIVE ANALYTICS MARKET: VALUE/SUPPLY CHAIN 93
5.9 PRICING MODEL ANALYSIS 94
5.10 PORTER’S FIVE FORCES ANALYSIS 95
FIGURE 32 PREDICTIVE ANALYTICS MARKET: PORTER’S FIVE FORCES ANALYSIS 95
TABLE 11 PREDICTIVE ANALYTICS MARKET: PORTER’S FIVE FORCES ANALYSIS 95
5.10.1 THREAT OF NEW ENTRANTS 96
5.10.2 THREAT OF SUBSTITUTES 96
5.10.3 BARGAINING POWER OF SUPPLIERS 96
5.10.4 BARGAINING POWER OF BUYERS 96
5.10.5 INTENSITY OF COMPETITIVE RIVALRY 96
5.11 TRENDS/DISRUPTIONS IMPACTING BUYERS/CLIENTS IN THE PREDICTIVE ANALYTICS MARKET 97
FIGURE 33 PREDICTIVE ANALYTICS MARKET: TRENDS/DISRUPTIONS IMPACTING BUYERS/CLIENTS 97
5.12 TECHNOLOGY ANALYSIS 97
5.12.1 AI AND PREDICTIVE ANALYTICS 97
5.12.2 BLOCKCHAIN AND PREDICTIVE ANALYTICS 98
5.12.3 ML AND PREDICTIVE ANALYTICS 98
5.12.4 IOT AND PREDICTIVE ANALYTICS 98
5.12.5 5G AND PREDICTIVE ANALYTICS 98
5.13 REGULATORY IMPLICATIONS 99
5.13.1 INTRODUCTION 99
5.13.2 SARBANES-OXLEY ACT OF 2002 99
5.13.3 GENERAL DATA PROTECTION REGULATION 99
5.13.4 BASEL 99
5.14 PREDICTIVE ANALYTICS MODELS 100
5.14.1 CLASSIFICATION MODEL 100
5.14.2 CLUSTERING MODEL 100
5.14.3 FORECAST MODEL 100
5.14.4 TIME SERIES MODEL 100
5.14.5 OUTLIERS MODEL 100
6 PREDICTIVE ANALYTICS MARKET, BY COMPONENT 101
6.1 INTRODUCTION 102
6.1.1 COMPONENTS: COVID-19 IMPACT 102
FIGURE 34 SERVICES SEGMENT EXPECTED TO REGISTER A HIGHER CAGR DURING THE FORECAST PERIOD 102
TABLE 12 PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT,
2015–2020 (USD MILLION) 103
TABLE 13 PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT,
2021–2026 (USD MILLION) 103
6.2 SOLUTIONS 103
FIGURE 35 SALES ANALYTICS SEGMENT EXPECTED TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD 104
TABLE 14 PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION,
2015–2020 (USD MILLION) 104
TABLE 15 PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION,
2021–2026 (USD MILLION) 105
6.2.1 FINANCIAL ANALYTICS 105
TABLE 16 FINANCIAL ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 105
TABLE 17 FINANCIAL ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 106
TABLE 18 FINANCIAL ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 106
TABLE 19 FINANCIAL ANALYTICS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 106
6.2.1.1 Fraud detection 107
6.2.1.2 Profitability management 107
6.2.1.3 Governance, risk, and compliance management 107
6.2.1.4 Other financial analytics applications 107
6.2.2 RISK ANALYTICS 108
TABLE 20 RISK ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 108
TABLE 21 RISK ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 108
TABLE 22 RISK ANALYTICS MARKET SIZE, BY APPLICATION, 2015–2020 (USD MILLION) 109
TABLE 23 RISK ANALYTICS MARKET SIZE, BY APPLICATION, 2021–2026 (USD MILLION) 109
6.2.2.1 Cyber risk management 109
6.2.2.2 Operational risk management 110
6.2.2.3 Credit and market risk management 110
6.2.2.4 Other risk analytics applications 110
6.2.3 MARKETING ANALYTICS 111
TABLE 24 MARKETING ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 111
TABLE 25 MARKETING ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 111
TABLE 26 MARKETING ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 112
TABLE 27 MARKETING ANALYTICS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 112
6.2.3.1 Predictive modeling 112
6.2.3.2 Yield management 112
6.2.3.3 Product and service development strategies 112
6.2.3.4 Other marketing analytics applications 113
6.2.4 SALES ANALYTICS 113
TABLE 28 SALES ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 113
TABLE 29 SALES ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 114
TABLE 30 SALES ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 114
TABLE 31 SALES ANALYTICS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 114
6.2.4.1 Sales life cycle management 115
6.2.4.2 Sales rep efficiency management 115
6.2.4.3 Other sales analytics applications 115
6.2.5 CUSTOMER ANALYTICS 115
TABLE 32 CUSTOMER ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 115
TABLE 33 CUSTOMER ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 116
TABLE 34 CUSTOMER ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 116
TABLE 35 CUSTOMER ANALYTICS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 116
6.2.5.1 Customer segmentation and clustering 117
6.2.5.2 Customer behavior analysis 117
6.2.5.3 Monitoring customer loyalty and satisfaction 117
6.2.5.4 Other customer analytics applications 117
6.2.6 WEB AND SOCIAL MEDIA ANALYTICS 117
TABLE 36 WEB AND SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 118
TABLE 37 WEB AND SOCIAL MEDIA ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 118
TABLE 38 WEB AND SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 118
TABLE 39 WEB AND SOCIAL MEDIA ANALYTICS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 119
6.2.6.1 Social media management 119
6.2.6.2 Search engine optimization 119
6.2.6.3 Performance monitoring 119
6.2.6.4 Competitor benchmarking 120
6.2.7 SUPPLY CHAIN ANALYTICS 120
TABLE 40 SUPPLY CHAIN ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 120
TABLE 41 SUPPLY CHAIN ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 121
TABLE 42 SUPPLY CHAIN ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 121
TABLE 43 SUPPLY CHAIN ANALYTICS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 121
6.2.7.1 Distribution and logistics optimization 122
6.2.7.2 Inventory management 122
6.2.7.3 Manufacturing analysis 122
6.2.7.4 Other supply chain analytics applications 122
6.2.8 NETWORK ANALYTICS 122
TABLE 44 NETWORK ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 123
TABLE 45 NETWORK ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 123
TABLE 46 NETWORK ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2020 (USD MILLION) 123
TABLE 47 NETWORK ANALYTICS MARKET SIZE, BY APPLICATION,
2021–2026 (USD MILLION) 124
6.2.8.1 Intelligent network optimization 124
6.2.8.2 Traffic management 124
6.2.8.3 Other Network Analytics Applications 124
6.2.9 OTHER PREDICTIVE ANALYTICS SOLUTIONS 124
TABLE 48 OTHER SOLUTIONS: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 125
TABLE 49 OTHER SOLUTIONS: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 125
6.3 SERVICES 125
FIGURE 36 MANAGED SERVICES SEGMENT EXPECTED TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD 126
TABLE 50 PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2015–2020 (USD MILLION) 126
TABLE 51 PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2021–2026 (USD MILLION) 126
6.3.1 MANAGED SERVICES 127
TABLE 52 MANAGED SERVICES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 127
TABLE 53 MANAGED SERVICES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 127
6.3.2 PROFESSIONAL SERVICES 128
FIGURE 37 DEPLOYMENT AND INTEGRATION SEGMENT EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 128
TABLE 54 PROFESSIONAL SERVICES: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 128
TABLE 55 PROFESSIONAL SERVICES: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 129
TABLE 56 PROFESSIONAL SERVICE: PREDICTIVE ANALYTICS MARKET SIZE, BY TYPE, 2015–2020 (USD MILLION) 129
TABLE 57 PROFESSIONAL SERVICES: PREDICTIVE ANALYTICS MARKET SIZE, BY TYPE, 2021–2026 (USD MILLION) 129
6.3.2.1 Support and Maintenance 130
TABLE 58 SUPPORT AND MAINTENANCE MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 130
TABLE 59 SUPPORT AND MAINTENANCE MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 130
6.3.2.2 Consulting 131
TABLE 60 CONSULTING MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 131
TABLE 61 CONSULTING MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 131
6.3.2.3 Deployment and integration 131
TABLE 62 DEPLOYMENT AND INTEGRATION: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 132
TABLE 63 DEPLOYMENT AND INTEGRATION: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 132
7 PREDICTIVE ANALYTICS MARKET, BY DEPLOYMENT MODE 133
7.1 INTRODUCTION 134
7.1.1 DEPLOYMENT MODES: COVID-19 IMPACT 134
FIGURE 38 CLOUD SEGMENT TO ACCOUNT FOR A LARGER MARKET SIZE DURING THE FORECAST PERIOD 134
TABLE 64 PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE,
2015–2020 (USD MILLION) 135
TABLE 65 PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE,
2021–2026 (USD MILLION) 135
7.2 CLOUD 135
7.2.1 REDUCED OPERATIONAL COST AND HIGHER SCALABILITY TO ENABLE GROWTH IN CLOUD-BASED DEPLOYMENTS 135
TABLE 66 CLOUD: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 136
TABLE 67 CLOUD: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 136
7.3 ON-PREMISES 136
7.3.1 WITH THE GROWING THREAT OF DATA THEFTS, SOME ORGANIZATIONS PREFER PREDICTIVE ANALYTICS SOLUTIONS TO REMAIN ON-PREMISES 136
TABLE 68 ON-PREMISES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 137
TABLE 69 ON-PREMISES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 137
8 PREDICTIVE ANALYTICS MARKET, BY ORGANIZATION SIZE 138
8.1 INTRODUCTION 139
8.1.1 ORGANIZATION SIZE: COVID-19 IMPACT 139
FIGURE 39 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD 140
TABLE 70 PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE,
2015–2020 (USD MILLION) 140
TABLE 71 PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE,
2021–2026 (USD MILLION) 140
8.2 LARGE ENTERPRISES 141
8.2.1 EVER-INCREASING ADOPTION OF THE CLOUD AND LATEST TECHNOLOGIES TO DRIVE PREDICTIVE ANALYTICS ACROSS LARGE ENTERPRISES 141
TABLE 72 LARGE ENTERPRISES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 141
TABLE 73 LARGE ENTERPRISES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 141
8.3 SMALL AND MEDIUM-SIZED ENTERPRISES 142
8.3.1 ROBUST CLOUD-BASED DEPLOYMENTS TO LEAD SMALL AND MEDIUM-SIZED ENTERPRISES, RECORDING A HIGHER GROWTH RATE 142
TABLE 74 SMALL AND MEDIUM-SIZED ENTERPRISES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 142
TABLE 75 SMALL AND MEDIUM-SIZED ENTERPRISES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 142
9 PREDICTIVE ANALYTICS MARKET, BY VERTICAL 143
9.1 INTRODUCTION 144
9.1.1 VERTICALS: COVID-19 IMPACT 144
FIGURE 40 HEALTHCARE AND LIFE SCIENCES VERTICAL TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD 145
TABLE 76 PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2015–2020 (USD MILLION) 146
TABLE 77 PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 146
9.2 BANKING, FINANCIAL SERVICES, AND INSURANCE 147
9.2.1 PREDICTIVE ANALYTICS SOLUTIONS IMPROVE BUSINESS PERFORMANCE, REDUCE COST, AND CHURNING 147
TABLE 78 BANKING, FINANCIAL SERVICES, AND INSURANCE: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 147
TABLE 79 BANKING, FINANCIAL SERVICES, AND INSURANCE: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 148
9.3 RETAIL AND ECOMMERCE 148
9.3.1 ADOPTION OF PREDICTIVE ANALYTICS SOLUTIONS BOOSTS BUSINESS DECISION PERFORMANCE AND PROFIT MARGINS 148
TABLE 80 RETAIL AND ECOMMERCE: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 149
TABLE 81 RETAIL AND ECOMMERCE: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 149
9.4 TELECOM AND IT 149
9.4.1 USAGE OF SMARTPHONES, COMPLEXITY IN THE TELECOM INDUSTRY, AND GROWTH IN SERVICE PROVIDERS RAPIDLY DRIVE THE MARKET 149
TABLE 82 TELECOM AND IT: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 150
TABLE 83 TELECOM AND IT: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 150
9.5 TRANSPORTATION AND LOGISTICS 151
9.5.1 BUSINESS TRANSFORMATION AND REDUCED COSTS DRIVE GROWTH OF PREDICTIVE ANALYTICS 151
TABLE 84 TRANSPORTATION AND LOGISTICS: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 151
TABLE 85 TRANSPORTATION AND LOGISTICS: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 152
9.6 MEDIA AND ENTERTAINMENT 152
9.6.1 RISING CONTENT CONSUMPTION AND DIGITAL ENTERTAINMENT ADOPTION TO GENERATE DEMAND FOR PREDICTIVE ANALYTICS 152
TABLE 86 MEDIA AND ENTERTAINMENT: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 152
TABLE 87 MEDIA AND ENTERTAINMENT: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 153
9.7 MANUFACTURING 153
9.7.1 ADOPTION OF PREDICTIVE ANALYTICS BOOSTS PERFORMANCE AND IMPROVES DECISION-MAKING 153
TABLE 88 MANUFACTURING: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 154
TABLE 89 MANUFACTURING: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 154
9.8 HEALTHCARE AND LIFE SCIENCES 154
9.8.1 REAL-TIME DECISION-MAKING TO PROVIDE NEW INNOVATIVE SOLUTIONS AND DELIVER PROPER INSIGHTS FOR PATIENTS 154
TABLE 90 HEALTHCARE AND LIFE SCIENCES: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 155
TABLE 91 HEALTHCARE AND LIFE SCIENCES: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 155
9.9 TRAVEL AND HOSPITALITY 156
9.9.1 NEED TO DETERMINE NEW PROSPECTS AND OFFER STANDARD SERVICES FOR BETTER CUSTOMER ENGAGEMENT TO DRIVE PREDICTIVE ANALYTICS SOLUTIONS 156
TABLE 92 TRAVEL AND HOSPITALITY: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 156
TABLE 93 TRAVEL AND HOSPITALITY: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 156
9.10 ENERGY AND UTILITIES 157
9.10.1 DEMAND FOR INTELLIGENT PRODUCTION, DISTRIBUTION, AND CONSUMPTION OF ENERGY AND UTILITIES DRIVE PREDICTIVE ANALYTICS SOLUTIONS 157
TABLE 94 ENERGY AND UTILITIES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 157
TABLE 95 ENERGY AND UTILITIES: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 158
9.11 GOVERNMENT AND DEFENSE 158
9.11.1 DEEP ANALYSIS AND FORECASTING OF TRENDS LEAD TO THE GROWTH OF PREDICTIVE ANALYTICS SOLUTIONS 158
TABLE 96 GOVERNMENT AND DEFENSE: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 158
TABLE 97 GOVERNMENT AND DEFENSE: PREDICTIVE ANALYTICS MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 159
9.12 OTHER VERTICALS 159
TABLE 98 OTHER VERTICALS: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 160
TABLE 99 OTHER VERTICALS: PREDICTIVE ANALYTICS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 160
10 PREDICTIVE ANALYTICS MARKET, BY REGION 161
10.1 INTRODUCTION 162
FIGURE 41 JAPAN AND AUSTRALIA & NEW ZEALAND TO ACCOUNT FOR HIGHEST CAGRS DURING FORECAST PERIOD 162
FIGURE 42 ASIA PACIFIC TO ACCOUNT FOR THE HIGHEST CAGR DURING FORECAST PERIOD 163
TABLE 100 PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 163
TABLE 101 PREDICTIVE ANALYTICS MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 163
10.2 NORTH AMERICA 164
10.2.1 NORTH AMERICA: COVID-19 IMPACT 164
TABLE 102 NORTH AMERICA: PROMINENT PLAYERS 165
10.2.2 NORTH AMERICA: REGULATIONS 165
10.2.2.1 Personal Information Protection and Electronic Documents Act (PIPEDA) 165
10.2.2.2 Gramm-Leach-Bliley (GLB) Act 166
10.2.2.3 Health Insurance Portability and Accountability Act (HIPAA) of 1996 166
10.2.2.4 Federal Information Security Management Act (FISMA) 166
10.2.2.5 Federal Information Processing Standards (FIPS) 166
10.2.2.6 California Consumer Privacy Act (CSPA) 167
FIGURE 43 NORTH AMERICA: MARKET SNAPSHOT 167
TABLE 103 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2020 (USD MILLION) 168
TABLE 104 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT, 2021–2026 (USD MILLION) 168
TABLE 105 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION, 2015–2020 (USD MILLION) 168
TABLE 106 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION, 2021–2026 (USD MILLION) 169
TABLE 107 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2015–2020 (USD MILLION) 169
TABLE 108 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2021–2026 (USD MILLION) 169
TABLE 109 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2020 (USD MILLION) 170
TABLE 110 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2021–2026 (USD MILLION) 170
TABLE 111 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 170
TABLE 112 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 170
TABLE 113 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 171
TABLE 114 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 171
TABLE 115 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION) 171
TABLE 116 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION) 172
TABLE 117 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION) 172
TABLE 118 NORTH AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION) 172
10.2.3 UNITED STATES 173
10.2.3.1 Rapid adoption of digitally innovative solutions and presence of tech giants to drive market growth 173
10.2.4 CANADA 173
10.2.4.1 Startup ecosystem and transformation into data-driven organizations to drive the growth of predictive analytics in Canada 173
10.3 EUROPE 174
10.3.1 EUROPE: COVID-19 IMPACT 174
TABLE 119 EUROPE: PROMINENT PLAYERS 175
10.3.2 EUROPE: REGULATIONS 175
10.3.2.1 General Data Protection Regulation (GDPR) 175
10.3.2.2 European Committee for Standardization (CEN) 175
10.3.2.3 EU’s General Court 176
TABLE 120 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT,
2015–2020 (USD MILLION) 176
TABLE 121 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT,
2021–2026 (USD MILLION) 176
TABLE 122 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION,
2015–2020 (USD MILLION) 177
TABLE 123 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION,
2021–2026 (USD MILLION) 177
TABLE 124 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2015–2020 (USD MILLION) 178
TABLE 125 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2021–2026 (USD MILLION) 178
TABLE 126 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2020 (USD MILLION) 178
TABLE 127 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2021–2026 (USD MILLION) 178
TABLE 128 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 179
TABLE 129 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 179
TABLE 130 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 179
TABLE 131 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 179
TABLE 132 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2015–2020 (USD MILLION) 180
TABLE 133 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 180
TABLE 134 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY,
2015–2020 (USD MILLION) 181
TABLE 135 EUROPE: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY,
2021–2026 (USD MILLION) 181
10.3.3 UNITED KINGDOM 181
10.3.3.1 Advanced IT infrastructure, technologies, and continued transition toward online services to drive growth in the UK 181
10.3.4 GERMANY 182
10.3.4.1 Government initiatives for technological developments in manufacturing to drive the growth of these solutions in Germany 182
10.3.5 FRANCE 182
10.3.5.1 Heavy R&D investments; digitalization; and strong hold of retail, aerospace and defense, and manufacturing verticals to drive the growth in France 182
10.3.6 REST OF EUROPE 183
10.4 ASIA PACIFIC 183
10.4.1 ASIA PACIFIC: COVID-19 IMPACT 184
TABLE 136 ASIA PACIFIC: PROMINENT PLAYERS 184
10.4.2 ASIA PACIFIC: REGULATIONS 185
10.4.2.1 Personal Data Protection Act (PDPA) 185
10.4.2.2 International Organization for Standardization (ISO) 27001 185
FIGURE 44 ASIA PACIFIC: MARKET SNAPSHOT 186
TABLE 137 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2020 (USD MILLION) 186
TABLE 138 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT, 2021–2026 (USD MILLION) 186
TABLE 139 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION,
2015–2020 (USD MILLION) 187
TABLE 140 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION,
2021–2026 (USD MILLION) 187
TABLE 141 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2015–2020 (USD MILLION) 188
TABLE 142 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2021–2026 (USD MILLION) 188
TABLE 143 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2020 (USD MILLION) 188
TABLE 144 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2021–2026 (USD MILLION) 188
TABLE 145 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 189
TABLE 146 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 189
TABLE 147 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 189
TABLE 148 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 189
TABLE 149 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2015–2020 (USD MILLION) 190
TABLE 150 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 190
TABLE 151 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY/REGION, 2015–2020 (USD MILLION) 191
TABLE 152 ASIA PACIFIC: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY/REGION, 2021–2026 (USD MILLION) 191
10.4.3 CHINA 191
10.4.3.1 The use of predictive analytics services for driving policy support and technological investments to fuel its adoption in China 191
10.4.4 JAPAN 192
10.4.4.1 Rise of innovative technologies and collaboration between governments and businesses for digital transformation in Japan 192
10.4.5 INDIA 192
10.4.5.1 Local entrepreneurs with a shift in technologies to provide support to Indian companies in the predictive analytics market 192
10.4.6 AUSTRALIA & NEW ZEALAND 193
10.4.6.1 Adoption of advanced technologies and increase in young startups to increase the demand for predictive analytics 193
10.4.7 REST OF ASIA PACIFIC 193
10.5 MIDDLE EAST AND AFRICA 194
10.5.1 MIDDLE EAST AND AFRICA: COVID-19 IMPACT 194
TABLE 153 MIDDLE EAST AND AFRICA: PROMINENT PLAYERS 195
10.5.2 MIDDLE EAST AND AFRICA: REGULATIONS 195
10.5.2.1 Israeli Privacy Protection Regulations (Data Security), 5777-2017 195
10.5.2.2 GDPR Applicability in KSA 195
10.5.2.3 Protection of Personal Information Act (POPIA) 196
TABLE 154 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY COMPONENT, 2015–2020 (USD MILLION) 196
TABLE 155 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY COMPONENT, 2021–2026 (USD MILLION) 196
TABLE 156 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY SOLUTION, 2015–2020 (USD MILLION) 197
TABLE 157 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY SOLUTION, 2021–2026 (USD MILLION) 197
TABLE 158 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY SERVICE, 2015–2020 (USD MILLION) 198
TABLE 159 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY SERVICE, 2021–2026 (USD MILLION) 198
TABLE 160 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY PROFESSIONAL SERVICE, 2015–2020 (USD MILLION) 198
TABLE 161 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY PROFESSIONAL SERVICE, 2021–2026 (USD MILLION) 198
TABLE 162 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 199
TABLE 163 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 199
TABLE 164 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 199
TABLE 165 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 199
TABLE 166 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY VERTICAL, 2015–2020 (USD MILLION) 200
TABLE 167 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY VERTICAL, 2021–2026 (USD MILLION) 200
TABLE 168 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY COUNTRY, 2015–2020 (USD MILLION) 201
TABLE 169 MIDDLE EAST AND AFRICA: PREDICTIVE ANALYTICS MARKET SIZE,
BY COUNTRY, 2021–2026 (USD MILLION) 201
10.5.3 UAE 201
10.5.3.1 New investments, strategies, and products to drive the adoption of predictive analytics solutions in the region 201
10.5.4 SOUTH AFRICA 202
10.5.4.1 Growing digitalization to offer opportunities for deploying predictive analytics solutions in South Africa 202
10.5.5 REST OF THE MIDDLE EAST AND AFRICA 202"
"10.6 LATIN AMERICA 203
10.6.1 LATIN AMERICA: COVID-19 IMPACT 203
TABLE 170 LATIN AMERICA:PROMINENT PLAYERS 204
10.6.2 LATIN AMERICA: REGULATIONS 204
10.6.2.1 Brazil Data Protection Law 204
10.6.2.2 Argentina Personal Data Protection Law No. 25.326 204
TABLE 171 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2020 (USD MILLION) 205
TABLE 172 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COMPONENT, 2021–2026 (USD MILLION) 205
TABLE 173 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION, 2015–2020 (USD MILLION) 205
TABLE 174 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SOLUTION, 2021–2026 (USD MILLION) 206
TABLE 175 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2015–2020 (USD MILLION) 206
TABLE 176 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY SERVICE,
2021–2026 (USD MILLION) 206
TABLE 177 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2020 (USD MILLION) 207
TABLE 178 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2021–2026 (USD MILLION) 207
TABLE 179 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 207
TABLE 180 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 207
TABLE 181 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 208
TABLE 182 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 208
TABLE 183 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2015–2020 (USD MILLION) 208
TABLE 184 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 209
TABLE 185 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY,
2015–2020 (USD MILLION) 209
TABLE 186 LATIN AMERICA: PREDICTIVE ANALYTICS MARKET SIZE, BY COUNTRY,
2021–2026 (USD MILLION) 210
10.6.3 BRAZIL 210
10.6.3.1 Increased use of the internet, technologies, and government organizations to increase the demand in Brazil 210
10.6.4 MEXICO 210
10.6.4.1 Growth in trade, customer base, and government initiatives to fuel the growth of predictive analytics 210
10.6.5 REST OF LATIN AMERICA 211
11 COMPETITIVE LANDSCAPE 212
11.1 OVERVIEW 212
11.2 KEY PLAYER STRATEGIES 212
TABLE 187 OVERVIEW OF STRATEGIES DEPLOYED BY KEY PLAYERS IN THE PREDICTIVE ANALYTICS MARKET 212
11.3 REVENUE ANALYSIS 213
FIGURE 45 REVENUE ANALYSIS FOR KEY COMPANIES IN THE PAST FIVE YEARS 213
11.4 MARKET SHARE ANALYSIS 214
FIGURE 46 PREDICTIVE ANALYTICS MARKET SHARE ANALYSIS 214
TABLE 188 PREDICTIVE ANALYTICS MARKET: DEGREE OF COMPETITION 215
11.5 COMPANY EVALUATION QUADRANT 215
11.5.1 STARS 215
11.5.2 EMERGING LEADERS 215
11.5.3 PERVASIVE PLAYERS 215
11.5.4 PARTICIPANTS 215
FIGURE 47 KEY PREDICTIVE ANALYTICS MARKET PLAYERS, COMPANY EVALUATION MATRIX, 2021 216
11.6 COMPETITIVE BENCHMARKING 216
TABLE 189 COMPANY SOLUTION FOOTPRINT (TOP 3) 216
TABLE 190 COMPANY REGION FOOTPRINT 218
11.7 STARTUP/SME EVALUATION QUADRANT 219
11.7.1 PROGRESSIVE COMPANIES 219
11.7.2 RESPONSIVE COMPANIES 219
11.7.3 DYNAMIC COMPANIES 219
11.7.4 STARTING BLOCKS 219
FIGURE 48 STARTUP/SME PREDICTIVE ANALYTICS MARKET EVALUATION MATRIX, 2021 220
11.8 COMPETITIVE SCENARIO 220
11.8.1 PRODUCT LAUNCHES 220
TABLE 191 PRODUCT LAUNCHES, JANUARY 2018–MAY 2021 221
11.8.2 DEALS 222
TABLE 192 DEALS, JANUARY 2018–MAY 2021 222
11.8.3 OTHERS 223
TABLE 193 OTHERS, 2018–2021 223
12 COMPANY PROFILES 224
12.1 INTRODUCTION 224
12.2 KEY PLAYERS 224
(Business and financial overview, Solutions offered, Recent developments, MNM view, Key strengths/right to win, Strategic choices made, and Weaknesses and competitive threats)*
12.2.1 MICROSOFT 224
TABLE 194 MICROSOFT: BUSINESS OVERVIEW 224
FIGURE 49 MICROSOFT: COMPANY SNAPSHOT 225
TABLE 195 MICROSOFT: SOLUTIONS OFFERED 226
TABLE 196 MICROSOFT: PRODUCT LAUNCHES AND ENHANCEMENTS 226
TABLE 197 MICROSOFT: DEALS 227
12.2.2 IBM 229
TABLE 198 IBM: BUSINESS OVERVIEW 229
FIGURE 50 IBM: COMPANY SNAPSHOT 230
TABLE 199 IBM: SOLUTIONS OFFERED 230
TABLE 200 IBM: PRODUCT LAUNCHES AND ENHANCEMENTS 231
TABLE 201 IBM: DEALS 231
TABLE 202 IBM: OTHERS 232
12.2.3 SAP 233
TABLE 203 SAP: BUSINESS OVERVIEW 233
FIGURE 51 SAP: COMPANY SNAPSHOT 234
TABLE 204 SAP: SOLUTIONS OFFERED 234
TABLE 205 SAP: PRODUCT LAUNCHES AND ENHANCEMENTS 235
TABLE 206 SAP: DEALS 235
TABLE 207 SAP: OTHERS 236
12.2.4 ORACLE 237
TABLE 208 ORACLE: BUSINESS OVERVIEW 237
FIGURE 52 ORACLE: COMPANY SNAPSHOT 238
TABLE 209 ORACLE: SOLUTIONS OFFERED 238
TABLE 210 ORACLE: PRODUCT LAUNCHES AND ENHANCEMENTS 239
TABLE 211 ORACLE: DEALS 239
TABLE 212 ORACLE: OTHERS 239
12.2.5 SAS INSTITUTE 241
TABLE 213 SAS INSTITUTE: BUSINESS OVERVIEW 241
FIGURE 53 SAS INSTITUTE: COMPANY SNAPSHOT 241
TABLE 214 SAS INSTITUTE: SOLUTIONS OFFERED 242
TABLE 215 SAS INSTITUTE: PRODUCT LAUNCHES AND ENHANCEMENTS 242
TABLE 216 SAS INSTITUTE: DEALS 243
TABLE 217 SAS INSTITUTE: OTHERS 243
12.2.6 GOOGLE 245
TABLE 218 GOOGLE: BUSINESS OVERVIEW 245
FIGURE 54 GOOGLE: COMPANY SNAPSHOT 246
TABLE 219 GOOGLE: SOLUTIONS OFFERED 246
TABLE 220 GOOGLE: PRODUCT LAUNCHES AND ENHANCEMENTS 247
TABLE 221 GOOGLE: DEALS 247
12.2.7 SALESFORCE 249
TABLE 222 SALESFORCE: BUSINESS OVERVIEW 249
FIGURE 55 SALESFORCE: COMPANY SNAPSHOT 250
TABLE 223 SALESFORCE: SOLUTIONS OFFERED 250
TABLE 224 SALESFORCE: PRODUCT LAUNCHES AND ENHANCEMENTS 251
TABLE 225 SALESFORCE: DEALS 252
TABLE 226 SALESFORCE: OTHERS 252
12.2.8 AWS 253
TABLE 227 AWS: BUSINESS OVERVIEW 253
FIGURE 56 AWS: COMPANY SNAPSHOT 254
TABLE 228 AWS: SOLUTIONS OFFERED 254
TABLE 229 AWS: PRODUCT LAUNCHES AND ENHANCEMENTS 254
TABLE 230 AWS: DEALS 255
TABLE 231 AWS: OTHERS 255
12.2.9 HPE 256
TABLE 232 HPE: BUSINESS OVERVIEW 256
FIGURE 57 HPE: COMPANY SNAPSHOT 257
TABLE 233 HPE: SOLUTIONS OFFERED 257
TABLE 234 HPE: PRODUCT LAUNCHES AND ENHANCEMENTS 258
TABLE 235 HPE: DEALS 258
TABLE 236 HPE: OTHERS 259
12.2.10 TERADATA 260
TABLE 237 TERADATA: BUSINESS OVERVIEW 260
FIGURE 58 TERADATA: COMPANY SNAPSHOT 261
TABLE 238 TERADATA: SOLUTIONS OFFERED 261
TABLE 239 TERADATA: PRODUCT LAUNCHES AND ENHANCEMENTS 262
TABLE 240 TERADATA: DEALS 262
12.2.11 ALTERYX 263
TABLE 241 ALTERYX: BUSINESS OVERVIEW 263
FIGURE 59 ALTERYX: COMPANY SNAPSHOT 264
TABLE 242 ALTERYX: SOLUTIONS OFFERED 264
TABLE 243 ALTERYX: PRODUCT LAUNCHES AND ENHANCEMENTS 265
TABLE 244 ALTERYX: DEALS 266
TABLE 245 ALTERYX: OTHERS 266
12.2.12 FICO 267
TABLE 246 FICO: BUSINESS OVERVIEW 267
FIGURE 60 FICO: COMPANY SNAPSHOT 268
TABLE 247 FICO: SOLUTIONS OFFERED 268
TABLE 248 FICO: PRODUCT LAUNCHES AND ENHANCEMENTS 269
TABLE 249 FICO: DEALS 269
12.2.13 ALTAIR 270
TABLE 250 ALTAIR: BUSINESS OVERVIEW 270
FIGURE 61 ALTAIR: COMPANY SNAPSHOT 271
TABLE 251 ALTAIR: SOLUTIONS OFFERED 271
TABLE 252 ALTAIR: PRODUCT LAUNCHES AND ENHANCEMENTS 272
TABLE 253 ALTAIR: DEALS 272
12.2.14 DOMO 273
TABLE 254 DOMO: BUSINESS OVERVIEW 273
FIGURE 62 DOMO: COMPANY SNAPSHOT 274
TABLE 255 DOMO: SOLUTIONS OFFERED 274
TABLE 256 DOMO: PRODUCT LAUNCHES AND ENHANCEMENTS 275
TABLE 257 DOMO: DEALS 275
12.2.15 CLOUDERA 276
TABLE 258 CLOUDERA: BUSINESS OVERVIEW 276
TABLE 259 CLOUDERA: SOLUTIONS OFFERED 277
TABLE 260 CLOUDERA: PRODUCT LAUNCHES AND ENHANCEMENTS 278
TABLE 261 CLOUDERA: DEALS 278
TABLE 262 CLOUDERA: OTHERS 278
12.2.16 BOARD INTERNATIONAL 279
TABLE 263 BOARD INTERNATIONAL: BUSINESS OVERVIEW 279
TABLE 264 BOARD INTERNATIONAL: SOLUTIONS OFFERED 279
TABLE 265 BOARD INTERNATIONAL: PRODUCT LAUNCHES AND ENHANCEMENTS 280
TABLE 266 BOARD INTERNATIONAL: DEALS 280
12.2.17 TIBCO SOFTWARE 282
TABLE 267 TIBCO SOFTWARE: BUSINESS OVERVIEW 282
TABLE 268 TIBCO SOFTWARE: SOLUTIONS OFFERED 282
TABLE 269 TIBCO SOFTWARE: PRODUCT LAUNCHES AND ENHANCEMENTS 283
TABLE 270 TIBCO SOFTWARE: DEALS 284
12.2.18 HITACHI VANTARA 285
12.2.19 HAPPIEST MINDS 286
12.2.20 DATAIKU 287
12.2.21 RAPIDMINER 288
12.2.22 QLIK 289
12.3 STARTUPS/SMES 290
12.3.1 BIOFOURMIS 290
12.3.2 IN-MED PROGNOSTICS 291
12.3.3 AITO.AI 291
12.3.4 SYMEND 292
12.3.5 ONWARD HEALTH 292
12.3.6 UNIONCRATE 293
12.3.7 CYBERLABS 293
12.3.8 ACTIFY DATA LABS 294
12.3.9 AMLGO LABS 294
12.3.10 VERIMOS 295
*Details on Business and financial overview, Solutions offered, Recent developments, MNM view, Key strengths/right to win, Strategic choices made, and Weaknesses and competitive threats might not be captured in case of unlisted companies.
13 APPENDIX 296
13.1 ADJACENT AND RELATED MARKETS 296
13.1.1 INTRODUCTION 296
13.1.2 CUSTOMER JOURNEY ANALYTICS MARKET—GLOBAL FORECAST TO 2026 296
13.1.2.1 Market definition 296
13.1.2.2 Market overview 296
13.1.2.2.1 Customer journey analytics market, by component 296
TABLE 271 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY COMPONENT,
2015–2019 (USD MILLION) 297
TABLE 272 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY COMPONENT,
2020–2026 (USD MILLION) 297
13.1.2.2.2 Customer journey analytics market, by application 297
TABLE 273 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY APPLICATION,
2015–2019 (USD MILLION) 298
TABLE 274 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY APPLICATION,
2020–2026 (USD MILLION) 298
13.1.2.2.3 Customer journey analytics market, by deployment mode 299
TABLE 275 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2019 (USD MILLION) 299
TABLE 276 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2020–2026 (USD MILLION) 299
13.1.2.2.4 Customer journey analytics market, by organization size 299
TABLE 277 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2019 (USD MILLION) 300
TABLE 278 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 300
13.1.2.2.5 Customer journey analytics market, by industry vertical 300
TABLE 279 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY VERTICAL,
2015–2019 (USD MILLION) 301
TABLE 280 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY VERTICAL,
2020–2026 (USD MILLION) 301
13.1.2.2.6 Customer journey analytics market, by region 302
TABLE 281 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY REGION,
2015–2019 (USD MILLION) 302
TABLE 282 CUSTOMER JOURNEY ANALYTICS MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 302
13.1.3 BIG DATA MARKET - GLOBAL FORECAST TO 2025 303
13.1.3.1 Market definition 303
13.1.3.2 Market overview 303
13.1.3.2.1 Big data market, by component 303
TABLE 283 BIG DATA MARKET SIZE, BY COMPONENT, 2018–2025 (USD MILLION) 304
TABLE 284 SOLUTIONS: BIG DATA MARKET SIZE, BY TYPE, 2018–2025 (USD MILLION) 304
TABLE 285 BIG DATA MARKET SIZE, BY SERVICE, 2018–2025 (USD MILLION) 304
TABLE 286 PROFESSIONAL SERVICES MARKET SIZE, BY TYPE,
2018–2025 (USD MILLION) 304
13.1.3.2.2 Big data market, by deployment mode 305
TABLE 287 BIG DATA MARKET SIZE, BY DEPLOYMENT MODE,
2018–2025 (USD MILLION) 305
TABLE 288 CLOUD: BIG DATA MARKET SIZE, BY TYPE, 2018–2025 (USD MILLION) 305
13.1.3.2.3 Big data market, by organization size 305
TABLE 289 BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018–2025 (USD MILLION) 306
13.1.3.2.4 Big data market, by business function 306
TABLE 290 BIG DATA MARKET SIZE, BY BUSINESS FUNCTION,
2018–2025 (USD MILLION) 306
13.1.3.2.5 Big data market, by industry vertical 306
TABLE 291 BIG DATA MARKET SIZE, BY INDUSTRY VERTICAL, 2018–2025 (USD MILLION) 307
13.1.3.2.6 Big data market, by region 307
TABLE 292 BIG DATA MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 307
13.2 DISCUSSION GUIDE 308
13.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 312
13.4 AVAILABLE CUSTOMIZATIONS 314
13.5 RELATED REPORTS 314
13.6 AUTHOR DETAILS 315"
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