List of Tables

Table 2.1 Comparing the Presence of Chemicals in Conventional Cigarettes vs E-cigarettes 25
Table 3.1 Key Mergers and Acquisitions 33
Table 3.2 Product Launches 37
Table 3.3 Partnership, Collaboration & Joint Ventures 43
Table 3.4 Business Expansion 45
Table 3.5 Key Lawsuits 49
Table 3.6 Key Events 50
Table 3.7 Average Selling Price (asp) per ml, by Vendor (For Fruit Flavor) 61
Table 3.8 Average Selling Price (asp) per Cartridge, by Vendor 63
Table 3.9 Comparison of Propylene Glycol (PG) and Vegetable Glycol (VG) as Carrier Liquid in E-cigarette 65
Table 4.1 States with Failed E-cigarette Taxation Laws 87
Table 4.2 States with Pending E-cigarette Taxation Laws 88
Table 4.3 FDA Regulations - 2016 89
Table 5.1 The U.S. E-liquid Market Value, by Type, 2015-2025 100
Table 5.2 Pre-Filled E-liquid Pricing by Key Vendors 102
Table 5.3 Bottled E-liquid Pricing by Key Vendors 105
Table 5.4 U.S. E-liquid Market Value, by Source of Origin, 2015-2025 107
Table 6.1 U.S. E-liquid Market Value, by Distribution Channel, 2015-2025 108
Table 6.2 U.S. E-liquid Retail Distribution Channel Market Value, 2015-2025 110


List of Figures

Figure 1 The U.S. E-liquid Market, by Type, 2015 and 2025 16
Figure 2 The U.S. E-liquid Market, by Source of Origin, 2015 and 2025 17
Figure 3 The U.S. E-liquid Market, by Distribution Channel, 2015 and 2025 18
Figure 1.1 The U.S. E-Liquid Market Scope 19
Figure 2.1 Summarizing the Research Study on Importance of E-liquid Flavors Variety in Smoking Cessation 24
Figure 2.2 A Few Examples of E-Liquid Distribution Channels in the U.S. 26
Figure 3.1 Porters Five Forces Analysis 51
Figure 3.2 Factors Affecting the Cost of E-liquid 59
Figure 3.3 The U.S. E Liquid Market, Average Selling Price/ML ($/ml) 60
Figure 3.4 Certifications and Approvals Prevalent in U.S. E-liquid Market 62
Figure 3.5 Consumer Advocates for Smoke-Free Alternatives Association (CASAA): Research Results 66
Figure 3.6 Types of Prevalent E-liquid Flavors 67
Figure 3.7 Choosing the Right Level of Nicotine in E-cigarette 68
Figure 3.8 Prevalent Nicotine Distribution Levels 69
Figure 3.9 Label Requirement for E-liquid Packaging 71
Figure 4.1 Guidelines for Regulating the Manufacturing of E-liquid by AEMSA 73
Figure 4.2 Key Operating Principles of SFATA 75
Figure 4.3 Suggested Policies for E-cigarette Regulations by TCLC 76
Figure 4.4 E-cigarette Compliance Regulations by TVECA 77
Figure 4.5 Health Risks of Electronic Nicotine Delivery Systems (ENDS) to Users and Non Users 79
Figure 4.6 Efficacy of Electronic Nicotine Delivery Systems (ENDS) as a Smoking Cessation Tool 80
Figure 4.7 CGMP Guidelines for Manufacturing Process of E-liquids and Other Products 81
Figure 4.8 Some Regulatory Bodies Complying cGMP Guidelines 81
Figure 4.9 USP Benefits for Participating Companies 83
Figure 4.10 Key Objectives of PQM 84
Figure 4.11 Some Key Guidelines of OSHA 85
Figure 5.1 Advantages & Disadvantages of Pre-Filled E-liquid 101
Figure 5.2 Advantages & Disadvantages of Bottled E-liquid 104
Figure 5.3 U.S. E-Liquid Market Growth Trend, by Source of Origin, 2015-2025 106
Figure 7.1 Altria Group, Inc.: Overall Financials, 2013-2015 ($Billion) 113
Figure 7.2 Altria Group, Inc.: Net Revenue by Business Segments, 2013-2015 ($Million) 113
Figure 7.3 ECIG: Overall Financials 2013-2015 ($Million) 121
Figure 7.4 Imperial Tobacco Group Plc: Overall Financials, ($Billion); 2013-2015 128
Figure 7.5 Imperial Tobacco Group PLC: Geography Revenue Mix, ($Billion); 2013-2015 129
Figure 7.6 Reynolds American Inc. (RAI): Overall Financials, 2013-2015 ($Billion) 144