Premium Beauty and Personal Care in Italy
Euromonitor International
June 2019

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Growing Polarisation Benefits Premium Beauty and Personal Care
Chemists/pharmacies’ Modernisation Results in Share Gain
Pharma Brands Benefiting From This Trend
Competitive Landscape
L’Or?al Italiana Confirms Its Lead
Growing Demand for Premium Naturally Positioned Brands
Category Data
Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Executive Summary
Beauty and Personal Care Continues To Record Growth in 2018
the Natural Trend Further Impacts Most Product Areas
Companies Owned by Multinationals Lead, With L’Or?al Confirming Its Leadership
New Product Developments Opting To Be More Natural, Clean, Ethical and Multitasking
Beauty and Personal Care Set To Be Characterised by Growing Polarisation
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources