Table of Content


1 Preface

2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction
4.1 Overview
4.2 Key Industry Trends

5 Global Sanitary Napkin Market
5.1 Market Overview
5.2 Market Performance
5.2.1 Volume Trends
5.2.2 Value Trends
5.3 Impact of COVID-19
5.4 Market Breakup by Type
5.5 Market Breakup by Distribution Channel
5.6 Market Breakup by Region
5.7 Market Forecast
5.8 SWOT Analysis
5.8.1 Overview
5.8.2 Strengths
5.8.3 Weaknesses
5.8.4 Opportunities
5.8.5 Threats
5.9 Value Chain Analysis
5.9.1 Overview
5.9.2 Research and Development
5.9.3 Raw Material Procurement
5.9.4 Manufacturing
5.9.5 Marketing
5.9.6 Distribution
5.9.7 End-Use
5.10 Porters Five Forces Analysis
5.10.1 Overview
5.10.2 Bargaining Power of Buyers
5.10.3 Bargaining Power of Suppliers
5.10.4 Degree of Competition
5.10.5 Threat of New Entrants
5.10.6 Threat of Substitutes
5.11 Price Analysis
5.11.1 Price Trends
5.11.2 Price Indicators
5.11.3 Price Structure and Margins

6 Market Breakup by Type
6.1 Menstrual Pad
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Pantyliner
6.2.1 Market Trends
6.2.2 Market Forecast

7 Market Breakup by Distribution Channel
7.1 Supermarkets and Hypermarkets
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Pharmacies
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Convenience Stores
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Online
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Specialty Stores
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Others
7.6.1 Market Trends
7.6.2 Market Forecast

8 Market Breakup by Region
8.1 North America
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Europe
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Asia Pacific
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Latin America
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Middle East and Africa
8.5.1 Market Trends
8.5.2 Market Forecast

9 Sanitary Napkin Manufacturing Process
9.1 Product Overview
9.2 Raw Material Requirements
9.3 Manufacturing Process
9.4 Key Success and Risk Factors

10 Competitive Landscape
10.1 Market Structure
10.2 Key Players
10.3 Profiles of Key Players
10.3.1 Procter & Gamble
10.3.1.1 Company Overview
10.3.1.2 Description
10.3.1.3 Product Portfolio
10.3.1.4 Financials
10.3.1.5 SWOT Analysis
10.3.2 Kimberly-Clark Corporation
10.3.2.1 Company Overview
10.3.2.2 Description
10.3.2.3 Product Portfolio
10.3.2.4 Financials
10.3.2.5 SWOT Analysis
10.3.3 Hengan International Group Company Limited
10.3.3.1 Company Overview
10.3.3.2 Description
10.3.3.3 Product Portfolio
10.3.4 Edgewell Personal Care Company
10.3.4.1 Company Overview
10.3.4.2 Description
10.3.4.3 Product Portfolio
10.3.4.4 Financials
10.3.5 Kao Corporation
10.3.5.1 Company Overview
10.3.5.2 Description
10.3.5.3 Product Portfolio
10.3.5.4 Financials
10.3.5.5 SWOT Analysis

List of Figures

Figure 1: Global: Sanitary Napkin Market: Major Drivers and Challenges
Figure 2: Global: Sanitary Napkin Market: Sales Volume (in Units), 2017-2022
Figure 3: Global: Sanitary Napkin Market: Sales Value (in Billion US$), 2017-2022
Figure 4: Global: Sanitary Napkin Market: Breakup by Type (in %), 2022
Figure 5: Global: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2022
Figure 6: Global: Sanitary Napkin Market: Breakup by Region (in %), 2022
Figure 7: Global: Sanitary Napkin Market Forecast: Sales Volume (in Units), 2023-2028
Figure 8: Global: Sanitary Napkin Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 9: Global: Sanitary Napkin Industry: SWOT Analysis
Figure 10: Global: Sanitary Napkin Industry: Value Chain Analysis
Figure 11: Global: Sanitary Napkin Industry: Porter’s Five Forces Analysis
Figure 12: Global: Sanitary Napkin Market: Average Prices (in US$/Unit), 2017 & 2022
Figure 13: Global: Sanitary Napkin Market Forecast: Average Prices (in US$/Unit), 2023-2028
Figure 14: Sanitary Napkin Market: Price Structure
Figure 15: Global: Menstrual Pad Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Menstrual Pad Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Pantyliner Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Pantyliner Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Sanitary Napkin Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2017 & 2022
Figure 20: Global: Sanitary Napkin Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2023-2028
Figure 21: Global: Sanitary Napkin Market: Sales through Pharmacies (in Million US$), 2017 & 2022
Figure 22: Global: Sanitary Napkin Market Forecast: Sales through Pharmacies (in Million US$), 2023-2028
Figure 23: Global: Sanitary Napkin Market: Sales through Convenience Stores (in Million US$), 2017 & 2022
Figure 24: Global: Sanitary Napkin Market Forecast: Sales through Convenience Stores (in Million US$), 2023-2028
Figure 25: Global: Sanitary Napkin Market: Online Sales (in Million US$), 2017 & 2022
Figure 26: Global: Sanitary Napkin Market Forecast: Online Sales (in Million US$), 2023-2028
Figure 27: Global: Sanitary Napkin Market: Sales through Specialty Stores (in Million US$), 2017 & 2022
Figure 28: Global: Sanitary Napkin Market Forecast: Sales through Specialty Stores (in Million US$), 2023-2028
Figure 29: Global: Sanitary Napkin Market: Sales through Other Distribution Channels (in Million US$), 2017 & 2022
Figure 30: Global: Sanitary Napkin Market Forecast: Sales through Other Distribution Channels (in Million US$), 2023-2028
Figure 31: North America: Sanitary Napkin Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: North America: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: Europe: Sanitary Napkin Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: Europe: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: Asia Pacific: Sanitary Napkin Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: Asia Pacific: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: Latin America: Sanitary Napkin Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: Latin America: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: Middle East and Africa: Sanitary Napkin Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: Middle East and Africa: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Sanitary Napkin Manufacturing: Detailed Process Flow

List of Tables

Table 1: Global: Sanitary Napkin Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Sanitary Napkin Market Forecast: Breakup by Type (in Million US$), 2023-2028
Table 3: Global: Sanitary Napkin Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 4: Global: Sanitary Napkin Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 5: Sanitary Napkin: Raw Material Requirements
Table 6: Global: Sanitary Napkin Market: Competitive Structure
Table 7: Global: Sanitary Napkin Market: Key Players