Table of Content

1 INTRODUCTION  
    1.1 STUDY OBJECTIVES 
    1.2 MARKET DEFINITION  
           1.2.1 INCLUSIONS AND EXCLUSIONS        
    1.3 MARKET SCOPE 
           1.3.1 MARKET SEGMENTATION
           1.3.2 REGIONS COVERED
           1.3.3 YEARS CONSIDERED 
    1.4 CURRENCY CONSIDERED  
    1.5 STAKEHOLDERS    
    1.6 SUMMARY OF CHANGES    
           1.6.1 RECESSION IMPACT
2 RESEARCH METHODOLOGY 
    2.1 RESEARCH DATA 
           2.1.1 SECONDARY DATA
                    2.1.1.1 Secondary sources
           2.1.2 PRIMARY DATA
                    2.1.2.1 Primary interview with experts
                    2.1.2.2 List of key primary interview Participants
                    2.1.2.3 Breakdown of primaries
                    2.1.2.4 Primary sources
                    2.1.2.5 Key industry insights
    2.2 MARKET SIZE ESTIMATION 
           2.2.1 TOP-DOWN APPROACH
           2.2.2 BOTTOM-UP APPROACH
    2.3 DATA TRIANGULATION 
    2.4 RESEARCH ASSUMPTIONS  
    2.5 RISK ASSESSMENT  
    2.6 LIMITATIONS OF THE STUDY 
    2.7 IMPLICATIONS OF THE RECESSION ON GLOBAL RETAIL ANALYTICS MARKET 
3 EXECUTIVE SUMMARY    
4 PREMIUM INSIGHTS 
    4.1 ATTRACTIVE OPPORTUNITIES FOR COMPANIES IN THE RETAIL ANALYTICS MARKET 
    4.2 RETAIL ANALYTICS MARKET, BY OFFERING, 2024 VS. 2029 
    4.3 RETAIL ANALYTICS MARKET, BY BUSINESS FUNCTION, 2024 VS. 2029 
    4.4 RETAIL ANALYTICS MARKET, BY APPLICATION, 2024 VS. 2029 
    4.5 RETAIL ANALYTICS MARKET, BY END USER, 2024 VS. 2029 
    4.6 RETAIL ANALYTICS MARKET, BY REGION, 2024 VS. 2029 
5 MARKET OVERVIEW  
    5.1 MARKET DYNAMICS 
           5.1.1 DRIVERS
           5.1.2 RESTRAINTS
           5.1.3 OPPORTUNITIES
           5.1.4 CHALLENGES
    5.2 INDUSTRY TRENDS 
           5.2.1 RETAIL ANALYTICS MARKET: ARCHITECTURE 
           5.2.2 RETAIL ANALYTICS MARKET: EVOLUTION
           5.2.3 VALUE / SUPPLY CHAIN ANALYSIS
           5.2.4 ECOSYSTEM ANALYSIS 
           5.2.5 PRICING ANALYSIS 
           5.2.5. AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY OFFERING
                    5.2.5.2 INDICATIVE PRICING ANALYSIS, BY APPLICATION
Note: Average selling price trend by region is not included; indicative pricing and average selling price trends are included for pricing analysis.
           5.2.6 PORTER’S FIVE FORCES’ ANALYSIS
                    5.2.6.1 THREAT FROM NEW ENTRANTS
                    5.2.6.2 THREAT OF SUBSTITUTES
                    5.2.6.3 BARGAINING POWER OF SUPPLIERS
                    5.2.6.4 BARGAINING POWER OF BUYERS
                    5.2.6.5 INTENSITY OF COMPETITION RIVALRY
           5.2.7 TRENDS/DISRUPTIONS IMPACTING CUSTOMER’S BUSINESS
           5.2.8 TECHNOLOGY ANALYSIS
                    5.2.6.1          KEY TECHNOLOGIES
                               5.2.6.1.1   AI & ML
                               5.2.6.1.2  BIG DATA
                               5.2.6.1.3 IOT 
                               5.2.6.1.4 CLOUD COMPUTING
                    5.2.6.2 COMPLIMENTARY TECHNOLOGIES
                               5.2.6.2.1 AR/VR
                               5.2.6.2.2 BLOCKCHAIN
                               5.2.6.2.3 NLP
                    5.2.6.3 ADJACENT TECHNOLOGIES
                               5.2.6.3.1 3D PRINTING
                               5.2.6.3.2 BIOMETRIC AUTHENTICATION
                               5.2.6.3.3 EDGE COMPUTING
                               5.2.6.3.4 RPA
           5.2.9 CASE STUDY ANALYSIS
                    5.2.9.1 CASE STUDY 1
                    5.2.9.2 CASE STUDY 2
                    5.2.9.3 CASE STUDY 3
           5.2.10 PATENT ANALYSIS
                    5.2.10.1 METHODOLOGY
                    5.2.10.2 PATENTS FILED, BY DOCUMENT TYPE, 2013-2023
                    5.2.10.3 INNOVATION AND PATENT APPLICATIONS
                    5.2.10.4 TOP APPLICANTS
           5.2.11 KEY CONFERENCES & EVENTS, 2024-2025
           5.2.12 REGULATORY LANDSCAPE
                    5.2.12.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                               5.2.12.1.1 NORTH AMERICA
                               5.2.12.1.2 EUROPE
                               5.2.12.1.3 ASIA PACIFIC
                               5.2.12.1.4 MIDDLE EAST & AFRICA
                               5.2.12.1.5 LATIN AMERICA
           5.2.13 KEY STAKEHOLDERS AND BUYING CRITERIA
                    5.2.13.1 KEY STAKEHOLDERS IN THE BUYING PROCESS
                               5.2.13.2   BUYING CRITERIA
           5.2.14 BUSINESS MODEL ANALYSIS: RETAIL ANALYTICS MARKET
           5.2.15 INVESTMENT LANDSCAPE AND FUNDING SCENARIO
6 RETAIL ANALYTICS MARKET, BY OFFERING   
    6.1 INTRODUCTION 
           6.1.1 OFFERING: RETAIL ANALYTICS MARKET DRIVERS
    6.2 SOFTWARE  
           6.2.1 SOFTWARE BY ANALYTICS TYPE 
                    6.2.1.1 DESCRIPTIVE ANALYTICS
                    6.2.1.2 DIAGNOSTIC ANALYTICS
                    6.2.1.3 PREDICTIVE ANALYTICS
                    6.2.1.4 PRESCRIPTIVE ANALYTICS
           6.2.2 SOFTWARE BY DEPLOYMENT MODE
                    6.2.2.1 CLOUD
                    6.2.2.2 ON-PREMISES
    6.3 SERVICES 
           6.3.1 MANAGED SERVICES
           6.3.2 PROFESSIONAL SERVICES
                    6.3.2.1 CONSULTING & ADVISORY 
                    6.3.2.2  INTEGRATION & DEPLOYMENT
                    6.3.2.3 SUPPORT & MAINTENANCE 
                    6.3.2.4  TRAINING & EDUCATION
7 RETAIL ANALYTICS MARKET, BY BUSINESS FUNCTION 
    7.1 INTRODUCTION 
           7.1.1 BUSINESS FUNCTION: RETAIL ANALYTICS MARKET DRIVERS
    7.2 SALES & MARKETING 
    7.3 OPERATIONS & SUPPLY CHAIN  
    7.4 FINANCE & ACCOUNTING  
    7.5 HUMAN RESOURCES (HR) 
8 RETAIL ANALYTICS MARKET, BY APPLICATION 
    8.1 INTRODUCTION 
           8.1.1 APPLICATION: RETAIL ANALYTICS MARKET DRIVERS
    8.2 ORDER FULFILLMENT & RETURNS MANAGEMENT 
           8.2.1 ORDER PROCESSING & PACKAGING
           8.2.2 SHIPPING & TRANSPORTATION
           8.2.3 RETURNS PROCESSING
           8.2.4 PAYMENT PROCESSING
    8.3 CUSTOMER RELATIONSHIP MANAGEMENT 
           8.3.1 CUSTOMER SEGMENTATION
           8.3.2  REVENUE OPTIMIZATION
           8.3.3 CUSTOMER RETENTION
           8.3.4 PREDICTIVE MODELING
    8.4 PRICE RECOMMENDATION & OPTIMIZATION 
           8.4.1 PERSONALISED PRICING
           8.4.2 REAL-TIME PRICE ADJUSTMENT 
           8.4.3 PRICE OPTIMIZATION STRATEGY
    8.5 MERCHANDISE PLANNING 
           8.5.1 DEMAND SENSING & FORECASTING
           8.5.2 TREND ANALYSIS
           8.5.3 ASSORTMENT PLANNING
    8.6 SUPPLY CHAIN MANAGEMENT 
           8.6.1 CONTRACT MANAGEMENT
           8.6.2 VENDOR MANAGEMENT
           8.6.3 WORK ORDER MANAGEMENT
           8.6.4 INVOICE MANAGEMENT
    8.7 FRAUD DETECTION & PREVENTION 
           8.7.1 POINT-OF-SALE (POS) VERIFICATION
           8.7.2 PRODUCT COUNTERFEIT MANAGEMENT
           8.7.3 ROOT CAUSE ANALYSIS
           8.7.4 RISK ASSESSMENT & COMPLAINCE MANAGEMENT
    8.8 OTHER APPLICATIONS (STORE PERFORMANCE MONITORING MANAGEMENT AND BRAND MANAGEMENT) 
9 RETAIL ANALYTICS MARKET, BY END USER 
    9.1 INTRODUCTION 
           9.1.1 END USER: RETAIL ANALYTICS MARKET DRIVERS
    9.2 END USER BY PRODUCT TYPE 
           9.2.1 INDUSTRIAL
                    9.2.1.1 RAW MATERIALS
                    9.2.1.2 EQUIPMENTS
                    9.2.1.3 FABRICATED ITEMS
                    9.2.1.4 OPERATING SUPPLIES
           9.2.2 CONSUMER 
                    9.2.2.1 CONVENIENCE GOODS
                                             9.2.2.2     SHOPPING GOODS
                    9.2.2.3 SPECIALTY GOODS
                    9.2.2.4 UNSOUGHT GOODS
    9.3 END USER BY CHANNEL  
           9.3.1 ONLINE
           9.3.2 OFFLINE
10 RETAIL ANALYTICS MARKET BY REGION 
     10.1 INTRODUCTION 
     10.2 NORTH AMERICA 
             10.2.1 NORTH AMERICA: RETAIL ANALYTICS MARKET DRIVERS
             10.2.2 NORTH AMERICA: IMPACT OF RECESSION
             10.2.3 UNITED STATES
             10.2.4 CANADA
     10.3 EUROPE 
             10.3.1 EUROPE: RETAIL ANALYTICS MARKET DRIVERS
             10.3.2 EUROPE: IMPACT OF RECESSION
             10.3.3 UNITED KINGDOM
             10.3.4 GERMANY
             10.3.5 FRANCE
             10.3.6 ITALY
             10.3.7 SPAIN
             10.3.8 REST OF EUROPE (SWITZERLAND, POLAND, DENMARK, NETHERLANDS, SWEDEN, AND OTHERS)
     10.4 ASIA PACIFIC 
             10.4.1 ASIA PACIFIC: RETAIL ANALYTICS MARKET DRIVERS
             10.4.2 ASIA PACIFIC: IMPACT OF RECESSION
             10.4.3 CHINA
             10.4.4 JAPAN
             10.4.5 INDIA
             10.4.6 SOUTH KOREA
             10.4.7 AUSTRALIA & NEW ZEALAND
             10.4.8 AESIAN COUNTRIES
             10.4.9 REST OF ASIA PACIFIC (NEPAL, BHUTAN, BANGLADESH, AND OTHERS)
     10.5 MIDDLE EAST AND AFRICA 
             10.5.1 MIDDLE EAST AND AFRICA: RETAIL ANALYTICS MARKET DRIVERS
             10.5.2 MIDDLE EAST AND AFRICA: IMPACT OF RECESSION
             10.5.3 UAE
             10.5.4 SAUDI ARABIA
             10.5.5 SOUTH AFRICA
             10.5.6 TURKEY
             10.5.7 EGYPT
             10.5.8 REST OF MIDDLE EAST & AFRICA (ISRAEL, QATAR, KUWAIT, AND OTHERS)
     10.6 LATIN AMERICA 
             10.6.1 LATIN AMERICA: RETAIL ANALYTICS MARKET DRIVERS
             10.6.2 LATIN AMERICA: IMPACT OF RECESSION
             10.6.3 BRAZIL
             10.6.4 MEXICO
             10.6.5 ARGENTINA
             10.6.6 REST OF LATIN AMERICA (PERU, CHILE, AND OTHERS) 
11 COMPETITIVE LANDSCAPE 
     11.1 INTRODUCTION 
     11.2 KEY PLAYER STRATEGIES/RIGHT TO WIN 
             11.2.1 OVERVIEW OF STRATEGIES DEPLOYED BY KEY RETAIL ANALYTICS VENDORS
     11.3 MARKET SHARE ANALYSIS 
             11.3.1 MARKET RANKING ANALYSIS
     11.4 REVENUE ANALYSIS  
     11.5 PRODUCT COMPARATIVE ANALYSIS  
             11.5.1 PRODUCT COMPARATIVE ANALYSIS, BY SOFTWARE
     11.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 
             11.6.1 STARS
             11.6.2 EMERGING LEADERS
             11.6.3 PERVASIVE PLAYERS
             11.6.4 PARTICIPANTS
             11.6.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023
                       11.6.5.1 COMPANY FOOTPRINT
                       11.6.5.2 REGION FOOTPRINT 
                       11.6.5.3 OFFERING FOOTPRINT 
                       11.6.5.4 APPLICATION FOOTPRINT 
                       11.6.5.5 END USER FOOTPRINT 
     11.7 COMPANY EVALUATION MATRIX: STARTUP/SMES, 2023 
             11.7.1 PROGRESSIVE COMPANIES
             11.7.2 RESPONSIVE COMPANIES
             11.7.3 DYNAMIC COMPANIES
             11.7.4 STARTING BLOCKS
             11.7.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023
                       11.7.5.1 DETAILED LIST OF STARTUPS/SMES
                       11.7.5.2 COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES
     11.8 COMPANY VALUATION AND FINANCIAL METRICS 
     11.9 COMPETITIVE SCENARIOS AND TRENDS 
             11.9.1 PRODUCT LAUNCHES
             11.9.2 DEALS
             11.9.3 OTHERS 
12 COMPANY PROFILES   
     12.1 KEY PLAYERS 
     12.2 MICROSOFT 
             12.2.1 BUSINESS OVERVIEW
             12.2.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.2.3 RECENT DEVELOPMENTS
             12.2.4 MNM VIEW
     12.3 IBM  
             12.3.1 BUSINESS OVERVIEW
             12.3.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.3.3 RECENT DEVELOPMENTS
             12.3.4 MNM VIEW
     12.4 SAP  
             12.4.1 BUSINESS OVERVIEW
             12.4.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.4.3 RECENT DEVELOPMENTS
             12.4.4 MNM VIEW
     12.5 ORACLE  
             12.5.1 BUSINESS OVERVIEW
             12.5.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.5.3 RECENT DEVELOPMENTS
             12.5.4 MNM VIEW
     12.6 SALESFORCE 
             12.6.1 BUSINESS OVERVIEW
             12.6.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.6.3 RECENT DEVELOPMENTS
             12.6.4 MNM VIEW
     12.7 MICROSTRATEGY 
             12.7.1 BUSINESS OVERVIEW
             12.7.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.7.3 RECENT DEVELOPMENTS
     12.8 SAS INSTITUTE 
             12.8.1 BUSINESS OVERVIEW
             12.8.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.8.3 RECENT DEVELOPMENTS
     13.9 AWS 
             12.9.1 BUSINESS OVERVIEW
             12.9.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
             12.9.3 RECENT DEVELOPMENTS
     12.1 QLIK 
               12.10.1 BUSINESS OVERVIEW
               12.10.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
               12.10.3 RECENT DEVELOPMENTS
     12.11 TERADATA 
               12.11.1 BUSINESS OVERVIEW
               12.11.2 PRODUCTS/SOLUTIONS/ SERVICES OFFERED
               12.11.3 RECENT DEVELOPMENTS
     12.12 OTHER PLAYERS 
               12.12.1 WNS
               12.12.2 HCL
               12.12.3 LIGHTSPEED COMMERCE
               12.12.4 RETAILNEXT
               12.12.5 MANTHAN SYSTEMS
               12.12.6 FIT ANALYTICS
               12.12.7 TRAX
               12.12.8 THOUGHTSPOT
               12.12.9 RELEX SOLUTIONS
               12.12.10 TREDENCE
               12.12.11 CREATIO
               12.12.12 SOLVOYO
               12.12.13 DATAPINE
               12.12.14 SISENSE
               12.12.15 EDITED
     12.13 STARTUP/SMES 
               12.13.1 RETAIL ZIPLINE
               12.13.2 THINKINSIDE
               12.13.3 DOR TECHNOLOGIES
               12.13.4 TRIPLE WHALE
               12.13.5 FLAME ANALYTICS
               12.13.6 ALLOY TECHNOLOGIES
               12.13.7 CONJURA
               12.13.8 KYVOS INSIGHTS
               12.13.9 PYGMALIOS
               12.13.10 SYMPHONYAI
13 ADJACENT AND RELATED MARKETS 
     13.1 INTRODUCTION 
     13.2 CUSTOMER EXPERIENCE MANAGEMENT MARKET- GLOBAL FORECAST TO 2028 
     13.3 SUPPLY CHAIN ANALYTICS MARKET- GLOBAL FORECAST TO 2027 
14 APPENDIX 
     14.1 DISCUSSION GUIDE 
     14.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 
     14.3 CUSTOMIZATION OPTIONS 
     14.4 RELATED REPORTS 
     14.5 AUTHOR DETAILS