1 INTRODUCTION 15
1.1 OBJECTIVES OF THE STUDY 15
1.2 MARKET DEFINITION 15
1.3 SCOPE OF THE STUDY 16
1.3.1 MARKETS COVERED 16
1.3.2 YEARS CONSIDERED FOR THE STUDY 17
1.4 CURRENCY & PRICING 17
1.5 PACKAGE SIZE 17
1.6 LIMITATIONS 18
1.7 STAKEHOLDERS 18

2 RESEARCH METHODOLOGY 19
2.1 RESEARCH DATA 19
2.1.1 SECONDARY DATA 20
2.1.1.1 Key data from secondary sources 20
2.1.2 PRIMARY DATA 21
2.1.2.1 Key data from primary sources 21
2.1.2.2 Key industry insights 22
2.1.2.3 Breakdown of Primaries: By Company Type, Designation, and Region 22
2.2 MARKET SIZE ESTIMATION 23
2.2.1 BOTTOM-UP APPROACH 24
2.2.2 TOP-DOWN APPROACH 25
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 26
2.4 RESEARCH ASSUMPTIONS 27
2.4.1 ASSUMPTIONS 27

3 EXECUTIVE SUMMARY 28

4 PREMIUM INSIGHTS 32
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE SYSTEM BASIS CHIP MARKET 32
4.2 SYSTEM BASIS CHIP MARKET IN NORTH AMERICA 33
4.3 GLOBAL SYSTEM BASIS CHIP MARKET, IN TERMS OF VALUE (USD MILLION) AND VOLUME (MILLION UNITS), BY APPLICATION 34
4.4 SYSTEM BASIS CHIP MARKET IN NORTH AMERICA TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 34
4.5 PASSENGER CARS ESTIMATED TO HOLD THE LARGEST SHARE OF THE SYSTEM BASIS CHIP MARKET DURING THE FORECAST PERIOD 35
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5 MARKET OVERVIEW 36
5.2 INTRODUCTION 37
5.3 SEGMENTATION OF THE SYSTEM BASIS CHIP MARKET 37
5.3.1 MARKET, BY VEHICLE TYPE 37
5.3.2 MARKET, BY APPLICATION 37
5.3.3 MARKET, BY GEOGRAPHY 38
5.4 MARKET EVOLUTION OF AUTOMOTIVE ELECTRONICS 38
5.5 MARKET DYNAMICS 39
5.5.1 DRIVERS 40
5.5.1.1 Rising vehicle production worldwide 40
5.5.1.2 Increase in the use of electronics in vehicles 41
5.5.1.3 Growing demand for advanced safety, convenience, and comfort systems 42
5.5.1.4 Increasing focus on reducing CO2 emission from vehicles 43
5.5.2 RESTRAINTS 43
5.5.2.1 Cost concerns of small-and medium-end car manufacturers restricting the installation of new features in the vehicles 43
5.5.3 OPPORTUNITIES 43
5.5.3.1 Growing demand for hybrid and electric vehicles 44
5.5.4 CHALLENGES 45
5.5.4.1 Maintaining balance between cost and quality of the product 45
5.5.4.2 Continuous optimization of component size 45
5.5.5 BURNING ISSUES 46
5.5.5.1 Continuous depreciation of oil prices 46
5.5.6 WINNING IMPERATIVES 46
5.5.6.1 Emergence of new concepts of autonomous and connected cars 46

6 INDUSTRY TRENDS 49
6.1 INTRODUCTION 49
6.2 VALUE CHAIN ANALYSIS 49
6.3 PORTER’S FIVE FORCES ANALYSIS 51
6.3.1 INTENSITY OF COMPETITIVE RIVALRY 52
6.3.2 THREAT OF SUBSTITUTES 53
6.3.3 BARGAINING POWER OF BUYERS 54
6.3.4 BARGAINING POWER OF SUPPLIERS 55
6.3.5 THREAT OF NEW ENTRANTS 56
6.4 COMMUNICATION PROTOCOLS FOR SYSTEM BASIS CHIP 57
6.4.1 CONTROLLER AREA NETWORK (CAN) 57
6.4.1.1 CAN Transceivers 57
6.4.2 LOCAL INTERCONNECT NETWORK (LIN) 58
6.4.2.1 LIN Transceivers 58
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6.4.3 PERIPHERAL SENSOR INTERFACE (PSI5) 58
6.4.4 OTHERS (FLEXRAY & ETHERNET) 58

7 SYSTEM BASIS CHIP MARKET, BY VEHICLE TYPE 59
7.1 INTRODUCTION 60
7.2 PASSENGER CARS 62
7.3 LIGHT COMMERCIAL VEHICLES (LCVS) 66
7.4 HEAVY COMMERCIAL VEHICLES (HCVS) 70
7.5 AUTONOMOUS VEHICLES 74
7.6 AUTOMATED GUIDED VEHICLES (AGVS) 74

8 SYSTEM BASIS CHIP MARKET, BY APPLICATION 77
8.1 INTRODUCTION 78
8.2 POWERTRAIN 80
8.2.1 ENGINE CONTROL MODULE 80
8.2.2 HEV/EV MOTOR 80
8.2.3 TRANSMISSION 81
8.3 SAFETY 82
8.3.1 AIRBAGS 82
8.3.2 ELECTRONIC STABILITY CONTROL (ESC) 82
8.3.3 ADAPTIVE CRUISE CONTROL (ACC) 82
8.3.4 NIGHT VISION 82
8.3.5 TIRE PRESSURE MONITORING SYSTEM (TPMS) 82
8.3.6 PARKING ASSISTANCE 83
8.4 BODY ELECTRONICS 84
8.4.1 BODY CONTROL MODULES (BCM) 84
8.4.2 DOOR CONTROL UNIT (DCU) 84
8.4.3 LED LIGHTING 84
8.4.4 MIRROR & WINDOW CONTROL 84
8.4.5 HVAC SYSTEM 85
8.5 CHASSIS 86
8.5.1 BRAKE CONTROL MODULE 86
8.5.2 STEERING CONTROL MODULE 86
8.5.3 SUSPENSION CONTROL MODULE 86
8.5.4 TRACTION CONTROL MODULE (TCS) 86
8.5.5 VEHICLE DYNAMICS MANAGEMENT 87
8.6 TELEMATICS AND INFOTAINMENT 88
8.6.1 DASHBOARDS 88
8.6.2 NAVIGATION 88
8.6.3 CONNECTIVITY DEVICES 88
8.6.4 AUDIO-VIDEO SYSTEMS 89

9 GEOGRAPHIC ANALYSIS 91
9.1 INTRODUCTION 92
9.2 NORTH AMERICA 94
9.2.1 INCREASED PRODUCTION OF SUVS AND LIGHT TRUCKS IN THE REGION IS EXPECTED TO DRIVE THE MARKET FOR SYSTEM BASIS CHIPS 94
9.2.2 U.S. 97
9.2.3 MEXICO 98
9.2.4 CANADA 99
9.2.5 PEST ANALYSIS 99
9.2.5.1 Political factors 99
9.2.5.2 Economic factors 100
9.2.5.3 Social Factors 100
9.2.5.4 Technological Factors 100
9.3 EUROPE 100
9.3.1 PRESENCE OF VARIOUS LUXURY CAR MANUFACTURERS IN THE REGION IS THE MAJOR DRIVER BEHIND THE GROWTH OF SYSTEM BASIS CHIP MARKET 100
9.3.2 GERMANY 103
9.3.3 FRANCE 104
9.3.4 U.K. 105
9.3.5 SPAIN 106
9.3.6 OTHERS 106
9.3.7 PEST ANALYSIS 107
9.3.7.1 Political factors 107
9.3.7.2 Economic factors 107
9.3.7.3 Social factors 107
9.3.7.4 Technological factors 108
9.4 ASIA-PACIFIC 108
9.4.1 APAC HOLDS THE LARGEST MARKET SHARE IN TERMS OF VEHICLE PRODUCTION 108
9.4.2 CHINA 111
9.4.3 JAPAN 112
9.4.4 SOUTH KOREA 113
9.4.5 INDIA 113
9.4.6 OTHERS 114
9.4.7 PEST ANALYSIS 115
9.4.7.1 Political factors 115
9.4.7.2 Economic factors 115
9.4.7.3 Social factors 115
9.4.7.4 Technological factors 116
9.5 ROW 116
9.5.1 BRAZIL AND RUSSIA ARE THE LARGEST MARKETS FOR SYSTEM BASIS CHIP IN THE ROW REGION 116
9.5.2 BRAZIL 118
9.5.3 RUSSIA 119
9.5.4 OTHERS 120
9.5.5 PEST ANALYSIS 120
9.5.5.1 Political factors 120
9.5.5.2 Economic factors 121
9.5.5.3 Social factors 121
9.5.5.4 Technological factors 121

10 COMPETITIVE LANDSCAPE 122
10.1 OVERVIEW 122
10.2 MARKET RANKING ANALYSIS FOR THE SYSTEM BASIS CHIP MARKET, 2015 123
10.3 COMPETITIVE SITUATIONS AND TRENDS 124
10.4 RECENT DEVELOPMENTS 125
10.4.1 NEW PRODUCT LAUNCHES 125
10.4.2 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS 126
10.4.3 MERGERS & ACQUISITIONS 127

11 COMPANY PROFILES 128
(Overview, Products and Services, Financials, Strategy & Development)*
11.1 INTRODUCTION 128
11.2 NXP SEMICONDUCTORS N.V. (ALSO FEATURING FREESCALE SEMICONDUCTOR, LTD. PRODUCTS) 129
11.3 INFINEON TECHNOLOGIES AG 133
11.4 TEXAS INSTRUMENTS INCORPORATED 138
11.5 ROBERT BOSCH GMBH 142
11.6 STMICROELECTRONICS N.V. 146
11.7 ON SEMICONDUCTOR CORP. 149
11.8 ATMEL CORPORATION 151
11.9 MICROCHIP TECHNOLOGY INC. 153
11.10 MELEXIS NV 155
11.11 ELMOS SEMICONDUSTOR AG 157
*Details on Overview, Products and Services, Financials, Strategy & Development might not be Captured in case of Unlisted Companies.
12 APPENDIX 159
12.1 INSIGHTS FROM INDUSTRY EXPERTS 159
12.2 DISCUSSION GUIDE 160
12.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 163
12.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 165
12.5 AVAILABLE CUSTOMIZATION 167
12.6 RELATED REPORTS 167