ADAS Market Revenue Will Reach $24.9 Bn in 2016

Vehicle safety has become one of the main regulatory topics of automotive associations, for public and government institutions but also traffic control centres. The latest Euro NCAPs reviews pre suppose that the 5 star ratings will be issued only for vehicles that implement highly advanced ADAS systems.

Advanced Driver Assistance Systems (ADAS) are currently one of the most promising segments of the automotive industry in terms of revenues and unit sales. Within our report we expect that the ADAS market revenue will reach $24.9 billion in 2016. For the past five years, the adoption rate of ADAS features has been increasing by 2-3 percentage points annually. This is due to the slow adoption curve. However, the adoption rate of ADAS features will accelerate from this year onwards spreading from luxury car segments to medium- and entry-level cars.

Our report analyses the opportunities that ADAS market is offering but also the restraints that it will face in order to develop competitive business strategy. The report reveals that the automotive ADAS market will register strong growth. It examines in detail the market by region, by end use sectors, and as a whole. The report provides a thorough overview of the market to identify key growth areas and business opportunities to exploit.

The author of the 267 page Automotive Advanced Driver Assistance Systems (ADAS) Market Report 2016-2026: Forecasts & Analysis of the Evolution Towards Autonomous, Self-Driving & Driverless Cars commented that:

“ADAS technologies bring high levels of safety and driver satisfaction and, as the technology matures, it will guide the market progressively towards autonomous and driverless cars. Fully capturing the benefits of the ADAS market momentum will entail a drastic re-evaluation of the existing approaches, predominantly towards explaining the value to the end-users and making sure that it is brought in line with the regional and customer-segment specific demands. OEMs and component suppliers that are able to meet these sophisticated requirements will best position themselves to profit from the ADAS trend towards autonomous and driverless cars. Companies that make a move now, while the market is still in its dawn period, may rise as the frontrunners.”

The 267-page report contains:

The Automotive Advanced Driver Assistance Systems (ADAS) Market Report 2016-2026: Forecasts & Analysis of the Evolution Towards Autonomous, Self-Driving & Driverless Cars report will be of value to current and future potential investors into the automotive industry, as well as companies and research centres who wish to broaden their knowledge of the automotive ADAS market.